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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

The evolution of television advertising has arrived, showcasing a complete programmatic solution designed for the present, future, and what lies ahead. Fine-tune your campaign strategies and forecast outcomes accurately. Create requests for proposals (RFPs) and target specific audiences while optimizing dayparting strategies. Our pre-sales planner offers an immediate and thorough overview of opportunities available within the programmatic CTV bidding environment. We have meticulously mapped US households, encompassing all OTT markets across 210 domestic designated market areas (DMAs). With our advanced decision-making engine, data insights, and localized coordination, you gain access to detailed views of elusive target audiences. This enables smarter purchasing, rapid execution, and enhanced performance with a detailed local perspective. Whether you prefer a standard setup or a tailored solution, our versatile user interface can accommodate any requirement. You can integrate your own data, order management systems, or deal identifiers, and our comprehensive platform, proprietary bidding system, and identity graph will manage the rest. The essential tools you require are specifically crafted for contemporary television advertising. Expand your CTV reach while optimizing revenue growth across all media channels, ensuring that you remain competitive in an ever-evolving landscape. The future of advertising is not just about reaching audiences; it's about understanding them deeply and engaging them effectively.

Description

At the forefront of digital marketing, OpenAudience enables outreach to every adult with a digital footprint across various devices, screens, and households on the open web. This innovative platform stands as a pioneering solution for people-based marketing, offering unique capabilities that enhance advertising efficiency and simplicity throughout the vast landscape of the open web. Engineered on three foundational principles, it prioritizes privacy by design while also integrating data with remarkable accuracy and precision. This allows brands to gain genuine insights into their customers and audiences, thereby driving superior advertising performance and maximizing yield. With the extensive scale of the open web, OpenX is unmatched in its understanding of this digital ecosystem, leveraging over a decade of experience running the industry’s largest and most reputable independent ad exchange for unparalleled reach and impact. As a result, marketers can confidently navigate the complexities of digital advertising while reaping the benefits of a robust and effective platform.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

ASTRAD DSP No 
AcuityAds No 
Adagio No 
Adloox No 
Amazon Unified Ad Marketplace (UAM) No 
BlueConic No 
Bucksense No 
Flowplayer No 
FreeWheel Beeswax No 
Hu-manity.co Privacy Experience No 
Madgex No 
Placements.io Yes 
Pontiac Intelligence No 
PubGalaxy No 
PubPower No 
Snigel No 
Tapad No 
Vuukle No 
diDNA No 

Integrations

ASTRAD DSP Yes 
AcuityAds Yes 
Adagio Yes 
Adloox Yes 
Amazon Unified Ad Marketplace (UAM) Yes 
BlueConic Yes 
Bucksense Yes 
Flowplayer Yes 
FreeWheel Beeswax Yes 
Hu-manity.co Privacy Experience Yes 
Madgex Yes 
Placements.io No 
Pontiac Intelligence Yes 
PubGalaxy Yes 
PubPower Yes 
Snigel Yes 
Tapad Yes 
Vuukle Yes 
diDNA Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Madhive

Country

United States

Website

www.madhive.com

Vendor Details

Company Name

OpenX

Founded

2008

Country

United States

Website

www.openx.com

Product Features

Ad Server

A/B Testing No 
Ad Inventory Management No 
Ad Optimization No 
Banner Management No 
Conversion Tracking No 
Mobile Ad Serving No 
Native Ad Serving No 
Newsletter / Email Ad Serving No 
Referrals / Affiliates No 
Rich Media Ad Serving No 
Video Ad Serving No 

App Monetization

Banner Ads Yes 
Data Monetization Yes 
Dynamic Product Ads Yes 
Native Ads Yes 
Playable Ads Yes 
Rich Media Ads Yes 
Sponsorships No 
Subscriptions No 
Video Ads Yes 

Alternatives

Alternatives

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