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Description

We are a cloud-based resource, project and collaboration management platform that was specifically designed for marketers. MRMcentral allows marketing departments to manage all their brand assets and materials, as well the people who use them, using one tool. You can centralize all activities and get real-time information about the status of marketing campaigns or projects. MRMcentral's DAM makes it easy and quick to organize all of your digital assets. Our solution is designed for marketing teams to increase efficiency and effectiveness, maximizing their most valuable resources: time, money, content, and people.

Description

Bid farewell to the disorder of marketing, disconnected choices, uncoordinated efforts, unfulfilled timelines, and exhausted teams. Welcome Opal, the solution designed for seamless marketing collaboration. Eliminate barriers and foster transparency regarding campaigns and content throughout your organization. Create a cohesive narrative that resonates with customers at every stage of their journey. Ditch the clutter of spreadsheets, presentations, and email chains in favor of an integrated workspace that enhances team productivity. Experience a revolutionary marketing platform that transforms your approach to planning, content creation, and scheduling. With Opal, brand creators can centralize all their campaigns and channels in one accessible location. Teams utilizing Opal enjoy strong alignment, heightened efficiency, and the ability to perceive their efforts from the customer's viewpoint. Encourage your team to collaborate on strategies effortlessly with Opal’s unrestricted planning environment. Make the shift today and witness the difference a unified platform can bring to your marketing endeavors.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Causal No 

Integrations

Causal Yes 

Pricing Details

$50 per month per user
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

BHTU

Founded

2018

Country

United States

Website

mrmcentral.com

Vendor Details

Company Name

Opal

Country

United States

Website

www.workwithopal.com

Product Features

Budgeting

"What If" Scenarios No 
Asset Planning Yes 
Balance Sheet No 
Capital Asset Planning No 
Cash Management Yes 
Consolidation / Roll-Up Yes 
Forecasting Yes 
General Ledger No 
Income Statements No 
Multi-Company Yes 
Multi-Department / Project No 
Profit / Loss Statement No 
Project Budgeting Yes 
Run Rate Tracking No 
Version Control Yes 

Collaboration

Brainstorming No 
Calendar Management No 
Chat / Messaging No 
Contact Management No 
Content Management No 
Document Management No 
Project Management No 
Real Time Editing No 
Task Management No 
Version Control No 
Video Conferencing No 

Marketing Planning

Budgeting & Forecasting Yes 
Collaboration Yes 
Flowchart No 
Goal Setting / Tracking Yes 
Marketing Calendar Yes 
Media Planning Yes 
Predictive Analytics No 
Presentation Tools No 
Project Tracking Yes 
Spend Management Yes 

MRM

Activity Planning Yes 
Analytics / ROI Tracking Yes 
Approval Workflow Yes 
Brand Management No 
Budgeting & Forecasting Yes 
Content Management Yes 
Digital Asset Management Yes 
Expense Management Yes 
Marketing Calendar Yes 
Strategic Planning Yes 

Project Management

Agile Methodologies No 
Budget Management Yes 
Client Portal No 
Collaboration Tools Yes 
Cost-to-Completion Tracking Yes 
Customizable Templates Yes 
Gantt Charts Yes 
Idea Management No 
Kanban Board No 
Milestone Tracking Yes 
Portfolio Management No 
Resource Management Yes 
Time & Expense Tracking Yes 
Traditional Methodologies No 

Resource Management

Capacity Management Yes 
Data Visualization No 
Demand Forecasting No 
Drag & Drop Yes 
Employee Scheduling No 
Filtered Search No 
Resource Allocation Yes 
Skills Tracking No 
Utilization Management Yes 

Workflow Management

Access Controls/Permissions Yes 
Approval Process Control Yes 
Business Process Automation No 
Calendar Management Yes 
Compliance Tracking No 
Configurable Workflow Yes 
Customizable Dashboard Yes 
Document Management Yes 
Forms Management Yes 
Graphical Workflow Editor Yes 
Mobile Access No 
No-Code Yes 
Task Management Yes 
Third Party Integrations No 
Workflow Configuration Yes 

Product Features

Content Creation

Advertising Content Creation No 
Case Study Creation No 
Collaboration Tools No 
Content Calendar No 
Content Creator Marketplace No 
Content Curation No 
Content Planning No 
Content Topic Research No 
Create Reports No 
Marketing Content Creation No 
Quiz Creation No 
Sales Content Creation No 
Template Creation No 
User-Generated Content No 
Video Content Creation No 
Visual Content Creation No 
Written Content Creation No 

Marketing Planning

Budgeting & Forecasting Yes 
Collaboration Yes 
Flowchart Yes 
Goal Setting / Tracking No 
Marketing Calendar Yes 
Media Planning Yes 
Predictive Analytics No 
Presentation Tools Yes 
Project Tracking Yes 
Spend Management Yes 

Alternatives

Alternatives

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