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Description
Data platform for marketing analytics and insights.
Are you ready to make better marketing decisions? We are glad you found us.
Madtrix automatically connects to your data sources and collects, stores and unifies your data. In minutes, your data warehouse for marketing data can be set up and you can begin building & sharing your dashboard.
All the support functions are available to help you succeed with your data. Our goal is to not only provide you with the tool, but also the knowledge and support you need to make the most of your data.
Description
Supermetrics began with a bold idea: to make marketing data simple and accessible for businesses everywhere. What started as a small project has grown into a pioneering marketing intelligence platform trusted by over 200K organizations worldwide, including renowned brands like Nestlé, Warner Bros, and Dyson. From the beginning, Supermetrics has been driven by a mission to empower marketers and data analysts with seamless data access and mastery, no matter where they are on their journey.
The platform has evolved into an easy-to-use solution that extracts and consolidates data from over 150 marketing and sales platforms—like Google Analytics, Facebook Ads, and HubSpot—into preferred destinations, helping teams streamline their analytics and make data-driven decisions. This dedication to innovation earned Supermetrics a spot on G2’s 2024 Top 50 Best EMEA Software Companies list.
At the heart of Supermetrics is a commitment to transparency, innovation, and customer success. We believe data has the power to tell stories, solve problems, and create opportunities. As the marketing landscape evolves, Supermetrics remains committed to leading the way, helping clients not only succeed but excel with cutting-edge solutions.
API Access
Has API
No
API Access
Has API
Yes
Integrations
Awin
No
Azure Synapse Analytics
No
Basis
No
CallRail
No
Glassdoor
No
Google Ad Manager
No
Google Play
No
HubSpot Customer Platform
No
Indeed
No
LiveIntent
No
Integrations
Awin
Yes
Azure Synapse Analytics
Yes
Basis
Yes
CallRail
Yes
Glassdoor
Yes
Google Ad Manager
Yes
Google Play
Yes
HubSpot Customer Platform
Yes
Indeed
Yes
LiveIntent
Yes
Pricing Details
Custom
Pricing is based on the number of data sources, users and additional services.
Free Trial
Yes
Free Version
No
Pricing Details
$29 per month
Supermetrics offers flexible pricing options tailored to different needs. Data Source Connectors start at ~€35/month per connector, ideal for extracting and consolidating marketing data. Tools like Supermetrics for Google Sheets and Excel, starting at ~€65/month and ~€90/month respectively, automate data imports for streamlined reporting. For real-time dashboards, Supermetrics for Data Studio starts at ~€35/month per connector. Pricing for advanced solutions like BigQuery integrations is customized based on specific requirements.
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
Yes
Mac
Yes
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
No
In Person
Yes
Vendor Details
Company Name
Madtrix Oy
Founded
2018
Country
Finland
Website
madtrix.io
Vendor Details
Company Name
Supermetrics
Founded
2010
Country
Finland
Website
supermetrics.com
Product Features
Marketing Analytics
A/B Testing
No
Campaign Management
Yes
Channel Attribution
Yes
Customer Journey Mapping
No
Dashboard
Yes
Performance Metrics
Yes
Predictive Analytics
Yes
ROI Tracking
Yes
Social Media Metrics
Yes
Website Analytics
Yes
Product Features
Business Intelligence
Ad Hoc Reports
Yes
Benchmarking
Yes
Budgeting & Forecasting
Yes
Dashboard
Yes
Data Analysis
Yes
Key Performance Indicators
Yes
Natural Language Generation (NLG)
No
Performance Metrics
Yes
Predictive Analytics
No
Profitability Analysis
No
Strategic Planning
No
Trend / Problem Indicators
No
Visual Analytics
Yes
Data Analysis
Data Discovery
No
Data Visualization
Yes
High Volume Processing
No
Predictive Analytics
No
Regression Analysis
No
Sentiment Analysis
No
Statistical Modeling
No
Text Analytics
No
Data Management
Customer Data
Yes
Data Analysis
Yes
Data Capture
Yes
Data Integration
Yes
Data Migration
Yes
Data Quality Control
No
Data Security
Yes
Information Governance
No
Master Data Management
No
Match & Merge
No
Data Visualization
Analytics
Yes
Content Management
No
Dashboard Creation
Yes
Filtered Views
Yes
OLAP
No
Relational Display
No
Simulation Models
No
Visual Discovery
No
ETL
Data Analysis
Yes
Data Filtering
Yes
Data Quality Control
No
Job Scheduling
No
Match & Merge
No
Metadata Management
No
Non-Relational Transformations
No
Version Control
No
Marketing Analytics
A/B Testing
No
Campaign Management
No
Channel Attribution
Yes
Customer Journey Mapping
No
Dashboard
Yes
Performance Metrics
Yes
Predictive Analytics
No
ROI Tracking
No
Social Media Metrics
Yes
Website Analytics
Yes
Reporting
Customizable Dashboard
Yes
Data Source Connectors
Yes
Drag & Drop
No
Drill Down
Yes
Email Reports
No
Financial Reports
No
Forecasting
Yes
Marketing Reports
Yes
OLAP
No
Report Export
Yes
Sales Reports
Yes
Scheduled / Automated Reports
Yes
