Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Lumen merges advanced eye tracking technology with the largest attention panels available globally, alongside innovative advertising technology capabilities. By transforming your phone or computer's webcam into a sophisticated eye tracking sensor, Lumen efficiently gathers passive eye tracking data for media valuation and creative assessments at an impressive scale and speed. Their predictive models leverage cutting-edge machine learning techniques to assess attention to advertisements based on their visibility features. Recently, Lumen's groundbreaking methods in eye tracking garnered significant acclaim, being recognized as a favorite at a conference hosted by the esteemed Institute of Electrical and Electronics Engineers. As an attention technology firm, Lumen specializes in utilizing eye tracking to assist brands in measuring, acquiring, and enhancing the attention their marketing efforts receive, thereby maximizing their impact in the competitive advertising landscape. By integrating these technologies, Lumen not only improves ad effectiveness but also empowers brands to make data-driven decisions.
Description
Predict is an industry-leading AI tool for eye-tracking that accurately predicts customer reactions such as cognition and attention. Predict can predict audience attention to your visual assets and store layouts with a +95% accuracy within seconds. Predict allows users to upload and analyze videos and images to quickly test design concepts and optimize them for launch.
Predict is a way to measure.
-Attention. Predict instantly generates heatmaps or fogmaps to show the most attention-grabbing visual areas.
-Areas Of Interest (AOIs). Predict allows you draw AOIs around key elements of your asset to enable quick analyses of the most significant areas.
-Image/Video Clarity. This index shows how large an image grabs attention.
-Cognitive Demand. This score is based on consumers' emotional reactions, understanding, memory, and ultimately, their ability to remember.
The visuals.
API Access
Has API
No
API Access
Has API
No
Integrations
Brandwatch
No
Business MLM Software
Yes
Momentum Telecom
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
No
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
Lumen Research
Founded
2013
Country
United Kingdom
Website
lumen-research.com/our-technology-v2/
Vendor Details
Company Name
Neurons
Founded
2013
Country
Denmark
Website
www.neuronsinc.com
Product Features
Product Features
Heatmap
Behavioral Mapping
No
Dashboard
No
Dynamic Maps
No
Element Analytics
No
Embeddable Maps
No
For Sales
No
For Science
No
Radial Mapping
No
Territorial Mapping
No
Website Analytics
No