Average Ratings 1 Rating
Average Ratings 0 Ratings
Description
Data-driven insights provide advantages for everyone, whether you're engaged in market analysis, surveying, academic research, or trying to gain deeper insights into your advertising effectiveness and brand awareness. Lucid offers insightful solutions, drawing from the opinions of real individuals. This is made possible through the Lucid Marketplace, which connects users directly to some of the most reputable sample providers in the industry, enabling access to millions of potential survey participants. Various entities, including agencies, brands, and research firms, utilize the Lucid Marketplace for comprehensive market assessments. Discover the performance of your marketing efforts and analyze how your creative materials and placements influence brand perception. Understand how your target demographic reacts to your advertisements, allowing you to make informed adjustments as necessary. Engage online audiences for your research needs, while Lucid’s adaptable solutions simplify the process of reaching individuals within specific demographics. Additionally, data acquired from our Marketplace can be submitted for Institutional Review Board (IRB) approval, ensuring ethical standards are met in research initiatives. This comprehensive approach empowers organizations to make strategic decisions based on reliable data.
Description
MarketCast is a leading global marketing research and technology company that harnesses the power of AI, data science, and human expertise to transform how brands understand and engage consumers. Their advanced Research Platform combines AI-driven models with robust data analytics to speed up research design, delivery, and insight generation. The company’s team of over 600 professionals includes researchers, technologists, and data scientists who work together to provide innovative advertising and brand research solutions. MarketCast serves more than 80% of the highest advertising spenders in the U.S., helping clients identify target audiences, craft resonant creative, and foster lasting brand fandom. Their approach merges data science and social science to link consumer attitudes and behaviors for actionable marketing insights. MarketCast’s culture emphasizes curiosity, trust, and diversity, driving continual learning and breakthrough discoveries. The company supports a wide range of sectors including entertainment, financial services, healthcare, and sports through tailored research services. MarketCast is committed to being the most tech-forward and data-driven marketing research organization globally.
API Access
Has API
No
API Access
Has API
No
Integrations
Dropbox Dash
Yes
Indent
Yes
Motileo
Yes
Nango
Yes
Resmo
Yes
Truto
Yes
Voxpopme
No
Workona
Yes
Integrations
Dropbox Dash
No
Indent
No
Motileo
No
Nango
No
Resmo
No
Truto
No
Voxpopme
Yes
Workona
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
Lucid
Founded
2010
Country
United States
Website
luc.id/
Vendor Details
Company Name
MarketCast
Founded
1988
Country
United States
Website
marketcast.com
Product Features
Market Research
Benchmarking
No
Compensation Management
No
Data Management
No
Email / Online
No
Face-to-Face
No
Panel Management
No
Paper-Based
No
Phone-Based
No
Sample Management
No
Statistical Analysis
No
Survey Management
No
Survey
Custom Survey URLs
No
Data Analysis Tools
No
Email Marketing
No
Mobile Survey
No
Offline Response Collection
No
Paper Survey
No
Question Branching
No
Question Library
No
Site Intercept Survey
No
Skip Logic
No
Supports Audio / Images / Video
No
Product Features
Market Research
Benchmarking
No
Compensation Management
No
Data Management
No
Email / Online
No
Face-to-Face
No
Panel Management
No
Paper-Based
No
Phone-Based
No
Sample Management
No
Statistical Analysis
No
Survey Management
No
Marketing Attribution
Attribution Modeling
No
Audience Segmentation
No
Conversion Tracking
No
Cross-Channel Attribution
No
Customer Journey Mapping
No
Multi-Touch Attribution
No
Predictive Analytics
No
ROI Tracking
No