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Average Ratings 0 Ratings

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features
design
support

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Write a Review

Description

Loyax serves as a comprehensive loyalty management solution that empowers businesses to streamline their loyalty programs, oversee campaign management, and utilize features such as loyalty cards and a mobile app, along with various omnichannel communication tools. This platform offers full customization, allowing companies to design personalized loyalty programs that resonate with their brand identity. Enhance your mobile outreach and connect with customers in real-time, gaining insights into their behavior to tailor offers that suit their preferences. Show appreciation to your dedicated customers through discounts, vouchers, cashback, and other reward options that you can choose. Amplify your promotional efforts with targeted marketing campaigns deployed through email, social media, and push notifications. Motivate your current customers to advocate for your business and attract new clientele. Ensure that your most valuable customers feel appreciated and rewarded appropriately for their loyalty. As an enterprise-level loyalty management platform, Loyax enables businesses to cultivate strong customer relationships through strategic, data-driven approaches to retention, attraction, and engagement, ultimately fostering long-term loyalty and growth.

Description

Open Loyalty is an API-first engine for introducing gamified loyalty programs at scale to increase Customer Lifetime Value. Over the past seven years, we’ve supported 100+ enterprises across 43 countries in building lasting customer relationships through gamification and personalization. Global brands like Heineken, JTI, limango, Intersport, and ALDO trust Open Loyalty’s composable architecture to seamlessly integrate loyalty mechanics into their ecosystems—without the heavy lift of building from scratch. Our value lies in three key pillars: 1) Increasing CLV: Drive lasting customer engagement with gamified loyalty strategies. 2) Maximizing ROI: Reduce reliance on discounts by leveraging engaging, non-margin-eroding tactics. 3) Seamless integration: An API-first design ensures effortless integration into complex tech stacks. As part of the OEX group, with 15 companies, €167.3M in revenue, and €17.7M EBITDA in 2023, Open Loyalty has been recognized by Google and Deloitte for its scalability and enterprise-readiness.

API Access

Has API Yes 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

Bloomreach No 
Braze No 

Integrations

Bloomreach Yes 
Braze Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

We charge based on the program’s active users.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Sirma

Founded

1992

Country

Bulgaria

Website

sirma.com/products/customer-intelligence-suite/loyax.html

Vendor Details

Company Name

Open Loyalty

Founded

2017

Country

Poland

Website

www.openloyalty.io

Product Features

Customer Loyalty

CRM No 
Corporate Memberships No 
Customer Activity Tracking No 
Discount Management No 
Gift Card System No 
Loyalty Card System No 
Member Portal No 
Membership Management No 
No-Card Loyalty System No 
Referral Tracking No 
Rewards Management No 

Loyalty Management

CRM No 
Customer Activity Tracking No 
Discount Management No 
Gift Card System No 
Loyalty Card System No 
Member Portal No 
Membership Management No 
No-Card Loyalty System No 
Referral Tracking No 
Rewards Management No 
White Label No 

Product Features

Customer Loyalty

CRM Yes 
Corporate Memberships Yes 
Customer Activity Tracking Yes 
Discount Management Yes 
Gift Card System Yes 
Loyalty Card System Yes 
Member Portal Yes 
Membership Management Yes 
No-Card Loyalty System Yes 
Referral Tracking Yes 
Rewards Management Yes 

Loyalty Management

CRM Yes 
Customer Activity Tracking Yes 
Discount Management Yes 
Gift Card System Yes 
Loyalty Card System Yes 
Member Portal Yes 
Membership Management Yes 
No-Card Loyalty System Yes 
Referral Tracking Yes 
Rewards Management Yes 
White Label No 

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