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Description
Loyale, a cloud-based platform for customer loyalty, offers customizable reward schemes as well as automated marketing tools. The backoffice is simple to use, and a plug-and play app is available with all plans, even the free one.
It can be integrated with your existing stacks, such as Shopify WooCommerce Lightspeed Mailchimp and more, to automate workflows.
The software has advanced features like points, rewards and coupons. It also offers feedback forms, punch cards and VIP clients.
Loyale is a marketing automation tool that allows businesses to run campaigns with high conversion rates and a great ROI.
Segment customers by demographics or behavior.
- Communicate to customers via push notifications, emails and posts.
Schedule personalized automations that are triggered by a time or an action.
- Create reports based on data in real-time to analyze and improve performance.
Description
Serving over 10,000 ecommerce brands across more than 12 years, LoyaltyLion is a rewards and loyalty platform tailored to direct-to-consumer businesses operating on Shopify, Shopify Plus, and Shopify POS. It is particularly well-suited to brands in apparel, beauty, health and wellness, and consumer goods.
Members accumulate points across a variety of touchpoints, including transactions, product reviews, social engagement, referrals, and behaviors defined through custom API actions. Those points can be spent on discounts, gift cards, complimentary products, shipping perks, or bespoke reward options. The experience sits natively within the storefront rather than behind a widget, so shoppers can view their balance on product pages and apply rewards without leaving the checkout flow.
Tiered membership structures allow brands to recognize and incentivize their highest-value customers with perks that scale, such as free shipping, promotional discounts, and priority access to launches and sales events. The referral program gives customers shareable links to bring in new shoppers, backed by fraud detection to maintain program integrity. Recognized as G2's leading mid-market loyalty platform from 2024 to 2026.
Performance tracking tools include live dashboards covering loyalty-driven revenue, purchase frequency, and CLV data, alongside segmentation features that allow marketing to be directed at the right audiences. Physical retail is supported through Shopify POS, and the platform integrates with 50+ tools across email, helpdesk, and automation categories. AI-powered features guide decisions on campaign timing, reward strategy, and audience targeting, with translation support spanning 130+ languages for international programs.
API Access
Has API
Yes
API Access
Has API
Yes
Integrations
Mailchimp
Yes
Shopify
Yes
Bazaarvoice
No
Bloomreach
No
Gorgias
No
HubSpot Marketing Hub
No
Klaviyo
No
LimeSpot
No
Loop Returns
No
MESA
No
Integrations
Mailchimp
Yes
Shopify
Yes
Bazaarvoice
Yes
Bloomreach
Yes
Gorgias
Yes
HubSpot Marketing Hub
Yes
Klaviyo
Yes
LimeSpot
Yes
Loop Returns
Yes
MESA
Yes
Pricing Details
$76
No credit card is required for the free plan and the 30-day free trial.
Free Trial
Yes
Free Version
Yes
Pricing Details
US$199.00/month
LoyaltyLion pricing is based on a combination of your monthly orders and average order value.
There are three plans:
Classic (from US$199/month)
Advanced (Custom pricing provided)
Plus (Custom pricing provided
There are three plans:
Classic (from US$199/month)
Advanced (Custom pricing provided)
Plus (Custom pricing provided
Free Trial
Yes
Free Version
Yes
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
Yes
iPad App
No
Android App
Yes
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
Loyale
Founded
2018
Country
Malta
Website
loyale.io
Vendor Details
Company Name
LoyaltyLion
Founded
2012
Country
United Kingdom
Website
loyaltylion.com
Product Features
Customer Loyalty
CRM
Yes
Corporate Memberships
Yes
Customer Activity Tracking
Yes
Discount Management
Yes
Gift Card System
Yes
Loyalty Card System
Yes
Member Portal
Yes
Membership Management
Yes
No-Card Loyalty System
Yes
Referral Tracking
Yes
Rewards Management
Yes
Loyalty Management
CRM
Yes
Customer Activity Tracking
Yes
Discount Management
Yes
Gift Card System
Yes
Loyalty Card System
Yes
Member Portal
Yes
Membership Management
Yes
No-Card Loyalty System
Yes
Referral Tracking
Yes
Rewards Management
Yes
White Label
Yes
Product Features
Customer Loyalty
CRM
Yes
Corporate Memberships
No
Customer Activity Tracking
Yes
Discount Management
No
Gift Card System
No
Loyalty Card System
No
Member Portal
Yes
Membership Management
Yes
No-Card Loyalty System
Yes
Referral Tracking
Yes
Rewards Management
Yes
