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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

Loomit is an innovative cloud-based platform designed to optimize ad monetization for mobile publishers, granting them comprehensive control over the delivery, testing, and monetization of ads within their applications, which helps enhance revenue and user engagement without the need for constant input from engineering teams. Acting as an intermediary between the app and existing ad mediation platforms, it facilitates flexible, rule-based monetization strategies, real-time A/B and multivariate testing of mediation partners, and personalized ad experiences tailored to specific user cohorts, behaviors, or geographical regions—all easily adjustable through a user-friendly dashboard rather than requiring complex coding. Additionally, Loomit allows for effective ad quality control and audience segmentation, empowering publishers to shield valuable user segments from disruptive or subpar ads while simultaneously increasing competition and CPMs for premium impressions. Furthermore, its functionality includes features like automated format switching to enhance the overall ad experience.

Description

Permutive's groundbreaking Audience Activation Platform effectively connects publishers and advertisers in a dynamic advertising landscape. It empowers publishers to monetize their audience data while enabling advertisers to target effectively, all within a framework that prioritizes privacy. Our data platform for publishers offers two products designed to help you gather, analyze, and activate your data in real-time. After all, you have the deepest insights into your audience. By utilizing Permutive, you can reach more users, expand your segments, and enhance your inventory. Our first-party insights can potentially boost your data-driven advertising revenue by four times. Exclusively tailored for publishers, Permutive employs edge processing technology, which performs calculations on the device that creates the data instead of relying on the cloud, resulting in a faster, more scalable, and privacy-centric platform. This innovative approach not only improves efficiency but also ensures that user data remains protected.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Decentriq No 
Eyeota No 
Zephr No 

Integrations

Decentriq Yes 
Eyeota Yes 
Zephr Yes 

Pricing Details

Free
Free Trial No 
Free Version Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Loomit

Founded

2023

Country

United States

Website

loomit.ai/

Vendor Details

Company Name

Permutive

Founded

2014

Country

United Kingdom

Website

www.permutive.com

Product Features

Product Features

Data Management Platforms (DMP)

Ad Network Integration No 
Analytics / ROI Tracking No 
Audience Targeting No 
Behavioral Analytics No 
CRM No 
Campaign Management No 
Competitive Analysis No 
Customer Journey Mapping No 
Data Capture / Transfer No 
Data Classification No 
Data Visualization No 

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