Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
With the decline of third-party cookies, the rise of data privacy regulations, and consumer opt-out options becoming more prevalent, crucial customer insights are often trapped within isolated platforms and ecosystems. Introducing the LiveRamp Clean Room, powered by Habu, which enables you to enhance your return on ad spend (ROAS) by seamlessly integrating, analyzing, and activating your data across various platforms. By utilizing this solution, you can achieve a comprehensive understanding of performance metrics across all advertising channels, including walled gardens, connected TV providers, and social media platforms, empowering you to make informed strategic decisions based on complete datasets. This innovative tool fosters privacy-centric data collaboration within the expanding LiveRamp global ecosystem, unveiling fresh opportunities while advancing your marketing campaigns. You can also expedite the realization of value through a customized user experience designed for business professionals, featuring prebuilt templates and generative AI, alongside advanced analytics for more technical users. In addition, you will be able to optimize your spending with clear visibility across walled gardens, channels, and cloud environments, ensuring you make the most informed choices for your advertising budget. Ultimately, the LiveRamp Clean Room serves as a crucial asset in navigating the shifting landscape of data privacy and marketing analytics.
Description
LiveRamp’s platform enables privacy-focused and customizable collaboration within your organization and with external partners, facilitating audience building, data activation, and gaining actionable insights. As cookies phase out, establishing a new marketing foundation for the coming decade becomes essential. Safe Haven not only safeguards your investment in audience data but also fosters significant collaborative opportunities, enabling a more precise and evolving understanding of your customers in a secure manner. By maximizing your marketing data's worth, Safe Haven empowers you with over 600 seamless integrations, allowing connections with top-tier services to enhance audience insights, obtain novel measurement reports, or initiate partnerships for developing innovative predictive models or micro-segments. Shift the conversation from mere impressions and clicks to metrics that resonate with the entire C-suite, such as incrementality, closed-loop measurement, journey analytics, and revenue impact, ensuring your marketing efforts are both relevant and effective. In doing so, you can transform how your organization approaches data-driven marketing strategies and foster a culture of informed decision-making.
API Access
Has API
No
API Access
Has API
No
Integrations
Amazon Web Services (AWS)
Yes
Google Cloud Platform
Yes
LiveRamp
Yes
Snowflake
Yes
Habu
Yes
LiveRamp Clean Room
No
LiveRamp Safe Haven
Yes
Integrations
Amazon Web Services (AWS)
Yes
Google Cloud Platform
Yes
LiveRamp
Yes
Snowflake
Yes
Habu
No
LiveRamp Clean Room
Yes
LiveRamp Safe Haven
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
LiveRamp
Founded
2011
Country
United States
Website
liveramp.com/solutions/clean-rooms/
Vendor Details
Company Name
LiveRamp
Founded
2011
Country
United States
Website
liveramp.uk/data-collaboration/