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Description

Lifesight is a unified marketing measurement platform that helps marketers move away from inaccurate attribution that leads to misallocated budgets & wasted ad spend. Lifesight leverages modern measurement techniques like marketing mix modeling, incrementality testing & causal attribution to help them make better decisions that result in sustainable & profitable growth. Our core features: Data centralization & operationalization: Eliminate data silos, data quality issues and inconsistencies so you get the right insights every time. Marketing effectiveness measurement: Measure the true causal impact of online and offline marketing on all sales so you can make the right decisions. Planning, forecasting & optimization: Achieve your marketing goals with predictability & confidence with AI-powered insights. Marketing intelligence & analytics: Navigate your way to profitable growth by blending marketing & finance to deliver continuous improvements. Lifesight offers full-funnel measurement for every industry: Ecommerce, Retail, Agencies, gaming, entertainment, B2B SaaS and Travel & lifestyle. Learn more at lifesight.io

Description

Zylotech provides trusted customer intelligence to B2B enterprises. The platform and its suite of products offer operations-focused teams consistent data governance, a customer database platform (CDP), ABM capability, and AI-driven, predictive analytics all in one platform. Zylotech helps global leaders such as Palo Alto Networks, Google, and Cisco to build and maintain contact and account foundations that provide insights for real-time actions that increase revenue results.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

No images available

Integrations

Adobe Marketo Engage No 
Campaign Monitor No 
Eloqua No 
Facebook Yes 
Google Ads Yes 
Google Analytics No 
Gorgias Yes 
Mailchimp No 
Mixpanel No 
Recharge Yes 
Salesforce No 
Shopify Yes 
Stamped Yes 
Stripe No 
TikTok Yes 
Yotpo Yes 

Integrations

Adobe Marketo Engage Yes 
Campaign Monitor Yes 
Eloqua Yes 
Facebook No 
Google Ads No 
Google Analytics Yes 
Gorgias No 
Mailchimp Yes 
Mixpanel Yes 
Recharge No 
Salesforce Yes 
Shopify No 
Stamped No 
Stripe Yes 
TikTok No 
Yotpo No 

Pricing Details

Custom
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Lifesight

Founded

2017

Country

United States

Website

www.lifesight.io

Vendor Details

Company Name

Zylotech

Founded

2014

Country

United States

Website

zylotech.com

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics Yes 
Campaign Management Yes 
Customer Profiles Yes 
Customer Segmentation Yes 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization Yes 
Predictive Modeling No 

eCommerce Marketing

AB Testing Yes 
Abandoned Cart Email No 
Analytics / ROI Tracking Yes 
Customer Data Profiles Yes 
Dynamic Content No 
Email Marketing No 
Email Personalization No 
Facebook Ads No 
Google Ads No 
Product Recommendations No 
Push Notifications No 
Retargeting No 
SMS Marketing No 
Search Marketing No 
Segmentation No 
Signup Forms & Popups No 
Social Marketing No 
Triggered Emails No 
Website Visitor Tracking Yes 

eCommerce Personalization

A/B Testing Yes 
Abandoned Cart Email Yes 
Dynamic Pricing No 
Offers & Discounts Notifications No 
Personalized Site Navigation No 
Product Recommendations No 
Reporting / Analytics No 
Social Insights No 

Marketing Analytics

A/B Testing Yes 
Campaign Management No 
Channel Attribution Yes 
Customer Journey Mapping Yes 
Dashboard Yes 
Performance Metrics Yes 
Predictive Analytics Yes 
ROI Tracking Yes 
Social Media Metrics No 
Website Analytics Yes 

Marketing Attribution

Attribution Modeling Yes 
Audience Segmentation Yes 
Conversion Tracking Yes 
Cross-Channel Attribution Yes 
Customer Journey Mapping Yes 
Multi-Touch Attribution Yes 
Predictive Analytics No 
ROI Tracking Yes 

Marketing Automation

A/B Testing Yes 
Analytics / ROI Tracking Yes 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs No 
Drip Campaigns No 
Dynamic Content No 
Landing Pages / Web Forms No 
Lead Scoring No 
Sales Intelligence No 
Search Marketing No 
Segmentation Yes 
Social Marketing No 
Website Visitor Tracking No 

Product Features

Predictive Analytics

AI / Machine Learning Yes 
Benchmarking No 
Data Blending No 
Data Mining Yes 
Demand Forecasting No 
For Education No 
For Healthcare No 
Modeling & Simulation No 
Sentiment Analysis No 

Alternatives

Alternatives