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Description

Lifesight is a unified marketing measurement platform that helps marketers move away from inaccurate attribution that leads to misallocated budgets & wasted ad spend. Lifesight leverages modern measurement techniques like marketing mix modeling, incrementality testing & causal attribution to help them make better decisions that result in sustainable & profitable growth. Our core features: Data centralization & operationalization: Eliminate data silos, data quality issues and inconsistencies so you get the right insights every time. Marketing effectiveness measurement: Measure the true causal impact of online and offline marketing on all sales so you can make the right decisions. Planning, forecasting & optimization: Achieve your marketing goals with predictability & confidence with AI-powered insights. Marketing intelligence & analytics: Navigate your way to profitable growth by blending marketing & finance to deliver continuous improvements. Lifesight offers full-funnel measurement for every industry: Ecommerce, Retail, Agencies, gaming, entertainment, B2B SaaS and Travel & lifestyle. Learn more at lifesight.io

Description

Ultra Platform serves as an all-encompassing solution aimed at boosting conversion rates for mobile applications and websites by facilitating seamless access to various inventory sources, including those within walled gardens. It empowers businesses to maximize the potential of their leads and foster growth through targeted offers, incentives, and rewards. Among its notable features is UltraEdge, which supports accurate audience targeting across a range of inventories, including walled gardens, direct applications, and device partnerships. The platform also incorporates personalized communication channels such as WhatsApp and in-app messaging, a cashback ecosystem, bid-driven social amplification, and a variety of media assets. Furthermore, Ultra Platform emphasizes multi-platform optimization, specialized knowledge in different verticals, enhanced lower-funnel KPI performance, and comprehensive growth strategies powered by artificial intelligence for better returns on investment. In addition, it streamlines user acquisition management, offering tailored recommendations and automatic payout processes to improve efficiency. By integrating these advanced tools, businesses can significantly elevate their marketing efforts and drive sustained success.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Facebook Yes 
Google Ads Yes 
Gorgias Yes 
Recharge Yes 
Shopify Yes 
Stamped Yes 
TikTok Yes 
WhatsApp No 
Yotpo Yes 

Integrations

Facebook No 
Google Ads No 
Gorgias No 
Recharge No 
Shopify No 
Stamped No 
TikTok No 
WhatsApp Yes 
Yotpo No 

Pricing Details

Custom
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Lifesight

Founded

2017

Country

United States

Website

www.lifesight.io

Vendor Details

Company Name

Ultra Platform

Country

India

Website

ultraplatform.io

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics Yes 
Campaign Management Yes 
Customer Profiles Yes 
Customer Segmentation Yes 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization Yes 
Predictive Modeling No 

eCommerce Marketing

AB Testing Yes 
Abandoned Cart Email No 
Analytics / ROI Tracking Yes 
Customer Data Profiles Yes 
Dynamic Content No 
Email Marketing No 
Email Personalization No 
Facebook Ads No 
Google Ads No 
Product Recommendations No 
Push Notifications No 
Retargeting No 
SMS Marketing No 
Search Marketing No 
Segmentation No 
Signup Forms & Popups No 
Social Marketing No 
Triggered Emails No 
Website Visitor Tracking Yes 

eCommerce Personalization

A/B Testing Yes 
Abandoned Cart Email Yes 
Dynamic Pricing No 
Offers & Discounts Notifications No 
Personalized Site Navigation No 
Product Recommendations No 
Reporting / Analytics No 
Social Insights No 

Marketing Analytics

A/B Testing Yes 
Campaign Management No 
Channel Attribution Yes 
Customer Journey Mapping Yes 
Dashboard Yes 
Performance Metrics Yes 
Predictive Analytics Yes 
ROI Tracking Yes 
Social Media Metrics No 
Website Analytics Yes 

Marketing Attribution

Attribution Modeling Yes 
Audience Segmentation Yes 
Conversion Tracking Yes 
Cross-Channel Attribution Yes 
Customer Journey Mapping Yes 
Multi-Touch Attribution Yes 
Predictive Analytics No 
ROI Tracking Yes 

Marketing Automation

A/B Testing Yes 
Analytics / ROI Tracking Yes 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs No 
Drip Campaigns No 
Dynamic Content No 
Landing Pages / Web Forms No 
Lead Scoring No 
Sales Intelligence No 
Search Marketing No 
Segmentation Yes 
Social Marketing No 
Website Visitor Tracking No 

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