Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Lexer is the Customer Data & Experience Platform helping brands like Quiksilver, Igloo, Nine West, Rip Curl, Supergoop!, and more drive incremental sales from improved customer engagement.
As the only CDP built specifically for retail, Lexer combines your customer data from any system into a single view of the customer and enriches it with predictive analytics, third-party data, and custom surveys.
As your all-in-one hub for marketing, ecommerce, retail, and service, Lexer enables every team to independently gain customer insights, segment audiences, orchestrate personalized campaigns, improve service, and measure performance against key metrics and business KPIs.
With a level of care and commitment unique in the SaaS industry, our Success team helps customers develop the technical know-how, process efficiencies, and transformational mindset they need to maximize Lexer’s value.
Lexer has:
> Driven 15x higher campaign revenue than benchmarks [Rip Curl]
> Delivered 600% ROI for total campaign performance [Wondercide]
> Decreased acquisition costs by 50% [Black Diamond]
> Increased revenue from paid channels by 5x [Brand Collective]
> Improved email engagement up to 270% [Harris Scarfe]
Description
Omnilytics propels retailers beyond their rivals by providing in-depth and actionable insights that enhance decision-making processes. In a landscape that grows more competitive and where consumers are increasingly knowledgeable, many once-prominent retailers have faced challenges in recent years due to these shifting dynamics. The power has shifted from brands to consumers, who now dictate market trends. Without reliable market data, retailers often rely on guesswork for crucial decisions. The brands that thrive will be those capable of identifying early signs of trends, responding swiftly, and fulfilling customer needs ahead of their competitors. We are dedicated to pushing the limits of technology to revolutionize the retail sector. Our team, comprised of seasoned professionals including merchandisers, buyers, brand managers, and analysts, possesses firsthand experience of the industry's demands. We take pride in collaborating with some of the most innovative and leading retailers around the world, striving to ensure they remain at the forefront of the market. By leveraging our expertise, we help clients navigate the complexities of retail and achieve sustained success.
API Access
Has API
No
API Access
Has API
No
Integrations
BigCommerce
Yes
Bitly
Yes
Campaign Monitor
Yes
Criteo
Yes
Google Ads
Yes
HubSpot CRM
Yes
InMoment
Yes
Instagram
Yes
Klaviyo
Yes
Lightspeed Retail
Yes
Integrations
BigCommerce
No
Bitly
No
Campaign Monitor
No
Criteo
No
Google Ads
No
HubSpot CRM
No
InMoment
No
Instagram
No
Klaviyo
No
Lightspeed Retail
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
$7 per week
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
Lexer
Founded
2008
Country
Australia
Website
lexer.io
Vendor Details
Company Name
Omnilytics
Founded
2014
Country
Singapore
Website
omnilytics.co/omnilytics-overview
Product Features
Audience Intelligence
AI / Machine Learning
No
Audience Segmentation
No
Competitive Intelligence
No
Content Tracking
No
Data Visualization
No
Data-Driven Insights
No
Filters / Search
No
Image Recognition
No
Sentiment Analysis
No
Social Listening
No
Social Media Analytics
No
Trend Tracking
No
Customer Data Platforms (CDP)
Behavioral Analytics
Yes
Campaign Management
Yes
Customer Profiles
Yes
Customer Segmentation
Yes
Data Integration
Yes
Data Matching
Yes
GDPR Compliance
Yes
Personalization
Yes
Predictive Modeling
Yes
Marketing Analytics
A/B Testing
Yes
Campaign Management
Yes
Channel Attribution
Yes
Customer Journey Mapping
No
Dashboard
Yes
Performance Metrics
Yes
Predictive Analytics
Yes
ROI Tracking
Yes
Social Media Metrics
Yes
Website Analytics
Yes
Personalization
A/B Testing
No
Abandoned Cart Saver
No
Account Based Marketing
No
Behavioral Targeting
No
Campaign Segmentation
No
Content Analytics
No
Contextual Targeting
No
Customer Profiles
No
Experience Management
No
Recommendation Engine
No
Website Personalization
No
Predictive Analytics
AI / Machine Learning
No
Benchmarking
No
Data Blending
No
Data Mining
No
Demand Forecasting
No
For Education
No
For Healthcare
No
Modeling & Simulation
No
Sentiment Analysis
No