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Description

Lefty serves as a premier influencer marketing platform tailored for prominent lifestyle brands, enabling brands and agencies to effectively oversee high-performing influencer initiatives. The platform offers tools for discovering and qualifying talent, managing relationships, automating campaign reporting, measuring performance, and conducting competitive analysis. Users can search for influencers using keyword queries and filters based on demographics, geography, and interests. Additionally, it allows for the ranking of search results according to audience size, engagement rates, and relevance. Influencers can be assessed based on their ratio of fake followers, audience insights, and engagement statistics. Furthermore, Lefty helps brands identify influencers that resemble their current ambassadors, enhancing their marketing strategies and outreach efforts. By leveraging data-driven insights, brands can make informed decisions to optimize their influencer collaborations.

Description

Establishing benchmarks is essential for achieving success in the social media landscape, as it involves understanding the average performance of brands within your sector and comparing your outcomes to that standard rather than merely assessing your historical results. The process of collecting and continuously updating comprehensive competitive data to establish these benchmarks can be quite labor-intensive. However, with Rival IQ, you can seamlessly integrate competitive insights into your social media metrics through our perpetual benchmarking system. Our advanced social media analytics tools enable you to quickly identify where your rivals are directing their efforts. By incorporating competitive analysis into your social media reports, you can discover additional avenues to enhance audience engagement. Furthermore, you can reveal the strategies and focal points of your competitors by utilizing effective analysis tools that track trending topics, popular hashtags, and the most successful content in your industry. This deeper understanding of the competitive landscape will empower you to make more informed decisions and optimize your social media strategy.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

$590 per month
Free Trial No 
Free Version No 

Pricing Details

$199 per month
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Lefty

Founded

2015

Country

France

Website

lefty.io

Vendor Details

Company Name

Rival IQ

Founded

2013

Country

United States

Website

www.rivaliq.com

Product Features

Influencer Marketing

CRM Yes 
Campaign Management Yes 
Faceted Search / Filtering Yes 
Influencer Discovery Yes 
Payment Tracking No 
ROI Tracking Yes 
Social Media Monitoring Yes 

Social Media Marketing

Analytics Yes 
Automated Publishing No 
Contact Management Yes 
Content Management Yes 
Conversion Tracking No 
Customer Targeting Yes 
Keyword Filtering Yes 
Multi-Account Management No 
Post Scheduling No 

Product Features

Content Marketing

Audience Targeting No 
Brand Management Yes 
Campaign Management Yes 
Categorization / Grouping No 
Conversion Tracking No 
Distribution Management No 
Editorial Calendar No 
Multi-Channel Publishing No 
Publish Scheduling No 
SEO Management Yes 
Social Media Management Yes 
Video Management No 

Social Media Marketing

Analytics No 
Automated Publishing No 
Contact Management No 
Content Management No 
Conversion Tracking No 
Customer Targeting No 
Keyword Filtering No 
Multi-Account Management No 
Post Scheduling Yes 

Alternatives

Alternatives