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Description

Our innovative tools provide practical insights aimed at enhancing your return on investment. Regardless of whether your objective involves planning, evaluation, or improvement, our performance-driven marketers and data analysts are ready to assist you every step of the way. AdImpact is specifically crafted to illustrate how your advertising placements across linear television, OTT, digital video, and audio channels contribute to the overall success of your campaigns. When used alongside Leavened’s Marketing Mix Model tool, we can make informed strategic optimization choices and offer recommendations that reflect the comprehensive effects of your marketing expenditures. Furthermore, AdResponse meticulously examines minute-level web interactions to quantify the immediate effects of individual advertisements, allowing for a clearer understanding of their influence. This impact assessment is conducted by comparing against established baselines during periods without any ads being broadcast. Overall, this multi-faceted approach ensures that you get the most out of your marketing efforts.

Description

Link various data sources to uncover and seize fresh opportunities that propel business growth. Develop your enterprise around the revolutionary measure of media performance in a multi-platform landscape. Gain insights into the effectiveness of your media and marketing strategies, allowing you to enhance ROI and make informed decisions with assurance. Effective cross-platform measurement is crucial for navigating the intricacies of today’s media landscape, ensuring that business decisions are based on solid data. We assist prominent media entities, brands, and advertisers in making the necessary connections to expand their operations. Harness an impactful suite of audience, contextual, and cookie-free predictive targeting solutions to effectively engage with cross-platform audiences. We enable programmatic advertisers to tap into valuable target audiences through the DMP or DSP of their preference for campaigns spanning digital, mobile, CTV, DOOH, and podcasts. By leveraging these innovative strategies, businesses can not only adapt to the changing media environment but also thrive in it.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Bright Analytics No 
Brightspot No 
Campaign Manager+ No 
Celtra No 
Commanders Act No 
Contentsquare No 
Faraday No 
Flowplayer No 
FuseCommander No 
Ketch No 
MarfeelPress No 
Spotai No 
Spotler Mail+ No 
TargetVideo No 
Traffic Creator No 
UltraDDoS Protect No 
UltraWAF No 
VWO Testing No 
YOOtraffic No 

Integrations

Bright Analytics Yes 
Brightspot Yes 
Campaign Manager+ Yes 
Celtra Yes 
Commanders Act Yes 
Contentsquare Yes 
Faraday Yes 
Flowplayer Yes 
FuseCommander Yes 
Ketch Yes 
MarfeelPress Yes 
Spotai Yes 
Spotler Mail+ Yes 
TargetVideo Yes 
Traffic Creator Yes 
UltraDDoS Protect Yes 
UltraWAF Yes 
VWO Testing Yes 
YOOtraffic Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Leavened

Founded

2016

Country

United States

Website

www.leavened.com

Vendor Details

Company Name

comScore

Country

United States

Website

www.comscore.com

Product Features

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Product Features

Marketing Analytics

A/B Testing No 
Campaign Management Yes 
Channel Attribution No 
Customer Journey Mapping Yes 
Dashboard Yes 
Performance Metrics Yes 
Predictive Analytics Yes 
ROI Tracking No 
Social Media Metrics Yes 
Website Analytics Yes 

Alternatives

Alternatives