Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Later Influence offers comprehensive solutions for managing relationships, automating workflows, and measuring the effectiveness of integrated marketing programs across influencer, advocacy, referral, and loyalty strategies, catering to various marketing functions and touchpoints. Our unique approach to influencer marketing enables the activation of diverse influencer types throughout the customer experience journey. By partnering with both Macro- and Micro-Influencers, we produce authentic content, including social media posts, blog entries, images, voiceovers, and videos. We also empower Micro-Influencers, Advocates, and Referrers to promote content and retail sites to their followers using trackable referral links and promotional codes. Additionally, we engage these influencers to review products or services and gather valuable feedback through surveys for research purposes. Furthermore, we incentivize Advocates, Referrers, and Loyalists with rewards such as product samples, discount codes, or loyalty points, which are contingent on their content creation and activation results, fostering a robust and mutually beneficial partnership. This comprehensive model not only enhances brand visibility but also strengthens community engagement and loyalty.
Description
Paladin stands out as the preferred influencer marketing platform for brands, agencies, and networks of creators. It allows users to swiftly discover and reach out to ideal influencers among millions of social media profiles. The platform simplifies the process of crafting proposals, evaluating content, and automating the reporting aspect of influencer marketing initiatives. Additionally, it provides influencers with a customizable dashboard to explore campaign opportunities, monitor their earnings, and receive assistance. Users can easily develop proposals, influencer one sheets, and responses to requests for proposals (RFPs). The platform also enables the showcasing of sponsored posts while generating reports in real time, and it allows for the review and approval of influencer content prior to its publication, ensuring quality and alignment with brand objectives. In this way, Paladin not only enhances collaboration but also streamlines the management of influencer relationships.
API Access
Has API
No
API Access
Has API
No
Integrations
Axon Fusus
No
Later Social
Yes
Tipalti
No
Workers by Delos
Yes
Integrations
Axon Fusus
Yes
Later Social
No
Tipalti
Yes
Workers by Delos
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
$1,000 per month
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
Later
Founded
2014
Country
Canada
Website
later.com/influencer-marketing-platform/
Vendor Details
Company Name
Paladin Software
Founded
2016
Country
United States
Website
www.paladinsoftware.com
Product Features
Influencer Marketing
CRM
No
Campaign Management
No
Faceted Search / Filtering
No
Influencer Discovery
No
Payment Tracking
No
ROI Tracking
No
Social Media Monitoring
No
Product Features
Influencer Marketing
CRM
No
Campaign Management
Yes
Faceted Search / Filtering
Yes
Influencer Discovery
No
Payment Tracking
No
ROI Tracking
No
Social Media Monitoring
Yes