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Average Ratings 0 Ratings

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features
design
support

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Description

Later Influence offers comprehensive solutions for managing relationships, automating workflows, and measuring the effectiveness of integrated marketing programs across influencer, advocacy, referral, and loyalty strategies, catering to various marketing functions and touchpoints. Our unique approach to influencer marketing enables the activation of diverse influencer types throughout the customer experience journey. By partnering with both Macro- and Micro-Influencers, we produce authentic content, including social media posts, blog entries, images, voiceovers, and videos. We also empower Micro-Influencers, Advocates, and Referrers to promote content and retail sites to their followers using trackable referral links and promotional codes. Additionally, we engage these influencers to review products or services and gather valuable feedback through surveys for research purposes. Furthermore, we incentivize Advocates, Referrers, and Loyalists with rewards such as product samples, discount codes, or loyalty points, which are contingent on their content creation and activation results, fostering a robust and mutually beneficial partnership. This comprehensive model not only enhances brand visibility but also strengthens community engagement and loyalty.

Description

Paladin stands out as the preferred influencer marketing platform for brands, agencies, and networks of creators. It allows users to swiftly discover and reach out to ideal influencers among millions of social media profiles. The platform simplifies the process of crafting proposals, evaluating content, and automating the reporting aspect of influencer marketing initiatives. Additionally, it provides influencers with a customizable dashboard to explore campaign opportunities, monitor their earnings, and receive assistance. Users can easily develop proposals, influencer one sheets, and responses to requests for proposals (RFPs). The platform also enables the showcasing of sponsored posts while generating reports in real time, and it allows for the review and approval of influencer content prior to its publication, ensuring quality and alignment with brand objectives. In this way, Paladin not only enhances collaboration but also streamlines the management of influencer relationships.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Axon Fusus No 
Later Social Yes 
Tipalti No 
Workers by Delos Yes 

Integrations

Axon Fusus Yes 
Later Social No 
Tipalti Yes 
Workers by Delos No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

$1,000 per month
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Later

Founded

2014

Country

Canada

Website

later.com/influencer-marketing-platform/

Vendor Details

Company Name

Paladin Software

Founded

2016

Country

United States

Website

www.paladinsoftware.com

Product Features

Influencer Marketing

CRM No 
Campaign Management No 
Faceted Search / Filtering No 
Influencer Discovery No 
Payment Tracking No 
ROI Tracking No 
Social Media Monitoring No 

Product Features

Influencer Marketing

CRM No 
Campaign Management Yes 
Faceted Search / Filtering Yes 
Influencer Discovery No 
Payment Tracking No 
ROI Tracking No 
Social Media Monitoring Yes 

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