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features
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support

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Description

Klar serves as a data operating system and business analytics solution specifically designed for expanding e-commerce businesses, integrating data from various platforms such as Shopify, marketplaces, and marketing channels including Facebook, Google, and TikTok into a unified source of truth, thereby eliminating the need for spreadsheets and separate dashboards. Once the integration is established, Klar automatically gathers, cleans, and harmonizes data related to orders, customers, costs, and campaigns from diverse stores, channels, and geographical areas, delivering real-time insights on revenue, profitability, unit economics, customer lifetime value, retention, cohorts, and marketing ROI through customizable dashboards and visual KPI representations. Additionally, it features robust attribution and tracking tools that utilize first-party scripts to trace customer journeys and connect marketing interactions to measurable outcomes, empowering brands to identify the key drivers of profitable growth and confidently optimize their spending, creative strategies, and marketing channels. By centralizing data and analytics, Klar not only streamlines decision-making but also enhances overall operational efficiency for e-commerce teams.

Description

Introducing a versatile growth platform designed specifically for eCommerce brands, Metrilo integrates eCommerce analytics, CRM, and email solutions to enhance customer retention and support sustainable growth. Through Metrilo’s advanced customer retention analytics, you gain insights into the customer lifecycle, enabling you to maintain proactive relationships with your clientele. You will identify the campaigns and products that foster customer loyalty, allowing you to increase sales to returning customers. Additionally, the platform equips you to manage seasonal fluctuations and typical sales cycles with comprehensive behavioral data at your fingertips. Metrilo segments customers into cohorts based on their initial interactions, such as purchases, timing, and campaigns, and tracks their loyalty over time. This tracking reveals which products and campaigns contribute to customer lifetime value while also identifying those that only attract one-time buyers. Furthermore, it provides clear visibility into the timing of repeat orders and when customers may cease purchasing, empowering you to optimize your email outreach effectively. By utilizing Metrilo’s insights, you can devise more targeted marketing strategies that resonate with your audience.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Shopify Yes 
Amazon Yes 
Facebook Yes 
Facebook Ads Yes 
Google Ads Yes 
Google Analytics Yes 
Instagram Yes 
Instagram Ads Yes 
Magento No 
Meta Ads Yes 
Pinterest Yes 
Pinterest Ads Yes 
Shopaccino No 
TikTok Yes 
TikTok Ads Yes 
TikTok Shop Yes 
WooCommerce No 

Integrations

Shopify Yes 
Amazon No 
Facebook No 
Facebook Ads No 
Google Ads No 
Google Analytics No 
Instagram No 
Instagram Ads No 
Magento Yes 
Meta Ads No 
Pinterest No 
Pinterest Ads No 
Shopaccino Yes 
TikTok No 
TikTok Ads No 
TikTok Shop No 
WooCommerce Yes 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Pricing Details

$119 per month
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Klar

Founded

2021

Country

Germany

Website

getklar.com

Vendor Details

Company Name

Metrilo

Founded

2014

Country

Bulgaria

Website

www.metrilo.com

Product Features

Influencer Marketing

CRM No 
Campaign Management No 
Faceted Search / Filtering No 
Influencer Discovery No 
Payment Tracking No 
ROI Tracking No 
Social Media Monitoring No 

Marketing Attribution

Attribution Modeling No 
Audience Segmentation No 
Conversion Tracking No 
Cross-Channel Attribution No 
Customer Journey Mapping No 
Multi-Touch Attribution No 
Predictive Analytics No 
ROI Tracking No 

Product Features

eCommerce Marketing

AB Testing No 
Abandoned Cart Email No 
Analytics / ROI Tracking No 
Customer Data Profiles No 
Dynamic Content No 
Email Marketing No 
Email Personalization No 
Facebook Ads No 
Google Ads No 
Product Recommendations No 
Push Notifications No 
Retargeting No 
SMS Marketing No 
Search Marketing No 
Segmentation No 
Signup Forms & Popups No 
Social Marketing No 
Triggered Emails No 
Website Visitor Tracking No 

eCommerce Personalization

A/B Testing No 
Abandoned Cart Email No 
Dynamic Pricing No 
Offers & Discounts Notifications No 
Personalized Site Navigation No 
Product Recommendations No 
Reporting / Analytics No 
Social Insights No 

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