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Description

KPI6 is a Software as a Service Suite that brands and media agencies use to understand their customers, identify their needs, define segments of their audience, and develop marketing strategies. It analyzes a variety of user-generated content as well as unsolicited sources such social and web panels, open data, and online reviews to provide critical strategic insights that a company needs in order to drive innovation, opportunity evaluation, strategic planning, segmentation and creative development. Each person has unique characteristics that can benefit a brand or an industry. These traits can be a great asset to your company. Your leaders should spend their time on strategic planning and management and not on interpreting conversations or building user profiles. Your organization requires custom solutions that do the work and carry out the research.

Description

gfknewron amplifies your capability to access and leverage essential business intelligence throughout your organization. By analyzing market trends, consumer behavior, and brand metrics, you will gain a holistic understanding of your company’s performance relative to its competitors. With the foundation of the world's most extensive point of sales information and consumer insights, complemented by industry knowledge and data proficiency, gfknewron equips you with the necessary resources to surpass your rivals and lead your company in innovation. Eliminate data silos to quickly identify the right signals, allowing you to adapt, pivot, and tackle challenges with remarkable speed. Focus your efforts on strategic initiatives that yield the most significant results, while we handle the tedious tasks of formatting, visualizing, and data analysis. Ultimately, gfknewron transforms the way your organization interacts with data, paving the way for smarter decision-making.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Google Data Studio Yes 
Tableau Yes 

Integrations

Google Data Studio No 
Tableau No 

Pricing Details

$15,000 based on usage
quarterly, semestral, annual license.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows Yes 
Mac Yes 
Linux Yes 
Chromebook Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

KPI6.com

Founded

2016

Country

Italy

Website

kpi6.com

Vendor Details

Company Name

GfK

Founded

1934

Country

Germany

Website

www.gfk.com/products/gfknewron

Product Features

Audience Intelligence

AI / Machine Learning Yes 
Audience Segmentation Yes 
Competitive Intelligence Yes 
Content Tracking Yes 
Data Visualization Yes 
Data-Driven Insights Yes 
Filters / Search Yes 
Image Recognition Yes 
Sentiment Analysis Yes 
Social Listening Yes 
Social Media Analytics Yes 
Trend Tracking Yes 

Competitive Intelligence

Alerts/Notifications Yes 
Benchmarking Yes 
Competing Product Analysis Yes 
Keyword Tracking Yes 
Social Media Monitoring Yes 
Trend Analysis Yes 
Website Monitoring No 

Market Research

Benchmarking Yes 
Compensation Management No 
Data Management No 
Email / Online No 
Face-to-Face No 
Panel Management Yes 
Paper-Based No 
Phone-Based No 
Sample Management No 
Statistical Analysis Yes 
Survey Management No 

Natural Language Processing

Co-Reference Resolution No 
In-Database Text Analytics No 
Named Entity Recognition Yes 
Natural Language Generation (NLG) No 
Open Source Integrations No 
Parsing No 
Part-of-Speech Tagging No 
Sentence Segmentation No 
Stemming/Lemmatization No 
Tokenization No 

Social Media Analytics Tools

Campaign Analytics No 
Competitor Monitoring Yes 
Customizable Reports Yes 
Engagement Tracking Yes 
Influencer Tracking No 
Multi-Channel Data Collection Yes 

Social Media Monitoring

Audience Segmentation Yes 
Competitive Analysis Yes 
Configurable Alerts Yes 
Customer Engagement Yes 
Dashboard Yes 
Impact Scoring Yes 
Influencer Tracking Yes 
Reputation Management Yes 
Sentiment Analysis Yes 
Trend Tracking Yes 

Product Features

Business Intelligence

Ad Hoc Reports No 
Benchmarking No 
Budgeting & Forecasting No 
Dashboard No 
Data Analysis No 
Key Performance Indicators No 
Natural Language Generation (NLG) No 
Performance Metrics No 
Predictive Analytics No 
Profitability Analysis No 
Strategic Planning No 
Trend / Problem Indicators No 
Visual Analytics No 

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