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Description

KPI6 is a Software as a Service Suite that brands and media agencies use to understand their customers, identify their needs, define segments of their audience, and develop marketing strategies. It analyzes a variety of user-generated content as well as unsolicited sources such social and web panels, open data, and online reviews to provide critical strategic insights that a company needs in order to drive innovation, opportunity evaluation, strategic planning, segmentation and creative development. Each person has unique characteristics that can benefit a brand or an industry. These traits can be a great asset to your company. Your leaders should spend their time on strategic planning and management and not on interpreting conversations or building user profiles. Your organization requires custom solutions that do the work and carry out the research.

Description

Minds serves as an advanced synthetic market research platform that enables the testing of concepts, messages, brands, products, and strategic hypotheses using customizable AI-driven customer panels. Users can specify target audiences, create structured study plans, and review their designs prior to implementation, allowing for both qualitative and quantitative research methodologies. Additionally, it offers the capability to compare different segments and export gathered evidence for further analysis. The platform also accommodates multilingual research, facilitates reusable audience configurations, provides collaborative workspaces, ensures secure API access, and includes a public Model Context Protocol (MCP) server to streamline agent workflows. Tailored for market researchers, insights teams, product developers, brand strategists, agencies, and entrepreneurs, Minds is especially valuable for those in need of prompt directional insights while ensuring that significant decisions remain open to review and high-stakes findings are substantiated through human research. This comprehensive approach makes it a versatile tool for anyone engaged in the dynamic field of market analysis.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

No images available

Integrations

Google Data Studio Yes 
Tableau Yes 

Integrations

Google Data Studio No 
Tableau No 

Pricing Details

$15,000 based on usage
quarterly, semestral, annual license.
Free Trial No 
Free Version No 

Pricing Details

$0/month, paid from $39/month
Free Trial Yes 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows Yes 
Mac Yes 
Linux Yes 
Chromebook Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

KPI6.com

Founded

2016

Country

Italy

Website

kpi6.com

Vendor Details

Company Name

Minds AI Labs, Inc.

Founded

2025

Country

United States

Website

getminds.ai

Product Features

Audience Intelligence

AI / Machine Learning Yes 
Audience Segmentation Yes 
Competitive Intelligence Yes 
Content Tracking Yes 
Data Visualization Yes 
Data-Driven Insights Yes 
Filters / Search Yes 
Image Recognition Yes 
Sentiment Analysis Yes 
Social Listening Yes 
Social Media Analytics Yes 
Trend Tracking Yes 

Competitive Intelligence

Alerts/Notifications Yes 
Benchmarking Yes 
Competing Product Analysis Yes 
Keyword Tracking Yes 
Social Media Monitoring Yes 
Trend Analysis Yes 
Website Monitoring No 

Market Research

Benchmarking Yes 
Compensation Management No 
Data Management No 
Email / Online No 
Face-to-Face No 
Panel Management Yes 
Paper-Based No 
Phone-Based No 
Sample Management No 
Statistical Analysis Yes 
Survey Management No 

Natural Language Processing

Co-Reference Resolution No 
In-Database Text Analytics No 
Named Entity Recognition Yes 
Natural Language Generation (NLG) No 
Open Source Integrations No 
Parsing No 
Part-of-Speech Tagging No 
Sentence Segmentation No 
Stemming/Lemmatization No 
Tokenization No 

Social Media Analytics Tools

Campaign Analytics No 
Competitor Monitoring Yes 
Customizable Reports Yes 
Engagement Tracking Yes 
Influencer Tracking No 
Multi-Channel Data Collection Yes 

Social Media Monitoring

Audience Segmentation Yes 
Competitive Analysis Yes 
Configurable Alerts Yes 
Customer Engagement Yes 
Dashboard Yes 
Impact Scoring Yes 
Influencer Tracking Yes 
Reputation Management Yes 
Sentiment Analysis Yes 
Trend Tracking Yes 

Product Features

Market Research

Benchmarking No 
Compensation Management No 
Data Management No 
Email / Online No 
Face-to-Face No 
Panel Management No 
Paper-Based No 
Phone-Based No 
Sample Management No 
Statistical Analysis No 
Survey Management No 

Alternatives

Alternatives