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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

People counting solutions serve as the cornerstone of our retail technology offerings, playing a crucial role in enhancing store efficiency. Beyond merely recording the number of customers entering, the insights gathered from these systems facilitate informed decision-making at both strategic and operational levels, influencing aspects such as employee scheduling, trend monitoring, and understanding retail space utilization. By utilizing advanced sensors and software for people counting, businesses can pinpoint peak traffic times, strategically position staff where they’re needed most, and gauge the popularity of specific displays or product categories. Furthermore, with immediate access to foot traffic data and analytics, retailers can assess the effectiveness of store layout and promotional efforts by evaluating metrics like customer dwell time, engagement rates, and conversion statistics. Our people counting technology boasts a minimum accuracy rate of 95%, enabling businesses to analyze foot traffic on an hourly basis, which helps reveal contemporary purchasing behaviors and predict future trends. This comprehensive understanding of customer movement can significantly enhance operational strategies and improve overall sales performance.

Description

Broaden your market insights beyond the United States by utilizing Unacast's comprehensive datasets that span over 80 countries. With our global reach, clients are equipped to develop data-centric products across various regions, leveraging a reliable source of clean and aggregated data. Our international offerings deliver a streamlined yet effective method for processing location data while ensuring privacy and reducing the need for extensive internal analytics. These datasets empower you to analyze foot traffic patterns at your locations, assess trade areas, and explore cross-visit trends. This information enables you to make well-informed choices regarding site selection or removal and enhances your understanding of how to improve your competitive edge. Additionally, you can evaluate the effects of heightened employee engagement, new product introductions, pricing strategies, and marketing campaigns. By pinpointing gaps in the local market, you can uncover potential areas to diversify and grow your portfolio, ensuring you stay ahead in an ever-evolving business landscape.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

KnowledgeHound Yes 
PlotProjects No 
S4M No 
Socialgist Yes 
TrendSpottr Yes 

Integrations

KnowledgeHound No 
PlotProjects Yes 
S4M Yes 
Socialgist No 
TrendSpottr No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Ipsos

Founded

1975

Country

France

Website

www.ipsos-retailperformance.com/en/

Vendor Details

Company Name

Unacast

Country

Norway

Website

unacast.com

Product Features

Market Research

Benchmarking No 
Compensation Management No 
Data Management Yes 
Email / Online Yes 
Face-to-Face No 
Panel Management Yes 
Paper-Based No 
Phone-Based No 
Sample Management No 
Statistical Analysis No 
Survey Management Yes 

People Counting

API No 
Anonymous Counting No 
Benchmarking No 
Car Counting No 
Conversion Tracking No 
Data Export No 
Events Statistics No 
Heatmaps No 
Mood/Age/Gender Recognition No 
Motion Detection No 
Reporting / Analytics No 
Retail Counting No 
Staff Exclusion No 
WiFi Tracking No 
Zone / Area Monitoring No 

Product Features

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking Yes 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Landing Pages / Web Forms No 
Lead Scoring No 
Sales Intelligence Yes 
Search Marketing No 
Segmentation Yes 
Social Marketing No 
Website Visitor Tracking No 

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