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Description
Integral Ad Science (IAS) stands at the forefront of digital media quality on a global scale, delivering solutions that empower advertisers and publishers to guarantee their advertisements are seen by genuine audiences in secure and appropriate settings, while also ensuring the right context for each ad. Their comprehensive offerings include measures for detecting ad fraud, ensuring brand safety and suitability, targeting based on context, and assessing viewability across a multitude of channels like CTV, video, programmatic, mobile, and digital audio. By partnering with thousands of media organizations, technology firms, and social media networks, IAS fosters innovation and crafts integrated solutions that address the distinct challenges faced by their clients. Through the provision of actionable data and insights, IAS equips brands, agencies, publishers, and platforms with the tools necessary to enhance their digital advertising efforts, elevate media quality, and achieve outstanding outcomes. With a commitment to transparency and ethical practices, IAS guarantees that clients invest only in impressions that truly matter and deliver results. In doing so, they not only improve campaign performance but also strengthen trust in digital advertising.
Description
In the realm of branding campaigns, Meetrics' benchmark reports serve as a crucial reference for online visibility standards. Each quarter, Meetrics provides a comprehensive overview that highlights essential metrics and trends. As the foremost ad verification provider in Europe, Meetrics enables the calculation of the success rate of your digital branding initiatives and offers strategies for enhancement. Utilize the Viewability Check tool to assess the visibility of your branding efforts. The Audience Verification feature allows for an evaluation of the relevance of your target audience to ensure optimal engagement with your advertisements. Additionally, Ad Fraud Prevention is available to detect and mitigate any potentially fraudulent activities. The Brand Safety tool ensures that your ads are displayed in environments that align with your brand's values. Meetrics evaluates both display and video ad visibility, calculating viewability for each impression individually. Furthermore, all key performance indicators from your campaign can be accessed through the Meetrics Dashboard and are available as Excel reports whenever needed, providing you with constant insight into your advertising effectiveness. This comprehensive approach allows advertisers to optimize their campaigns based on real-time data and insights.
API Access
Has API
API Access
Has API
Integrations
5X
Adform
Adobe Acrobat
Celtra
Criteo Commerce Growth
Criteo Commerce Max
Facebook
Google
Google Display & Video 360
InMobi
Integrations
5X
Adform
Adobe Acrobat
Celtra
Criteo Commerce Growth
Criteo Commerce Max
Facebook
Google
Google Display & Video 360
InMobi
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Integral Ad Science
Founded
2009
Country
United States
Website
integralads.com
Vendor Details
Company Name
Meetrics
Founded
2008
Country
Germany
Website
www.meetrics.com/en/
Product Features
Click Fraud
Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Refund Management
Risk Assessment
Time on Site Tracking
Product Features
Marketing Analytics
A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics