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Average Ratings 0 Ratings

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features
design
support

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Write a Review

Description

First Insight is a next-generation decision platform that allows designers, merchants and brand managers, buyers and marketing teams to answer key questions every day. First Insight engages consumers with digital surveys designed for the retail sector. First Insight's digital platform (InsightSUITE), is used by retail leaders to drive growth and unlock value from their customers. Our solution collects no-party voice data from customers and combines it to create financial goals. Why First Insight? First Insight's digital engagement module allows you to engage prospects, customers, consumers, and employees through a simple, immersive, browser-based user interface. Voice of the Customer software collects feedback via surveys, sentiment ratings, valuations and open comments. Enterprises can personalize the engagement by using their branding, incentives, and links from one platform.

Description

Consumers today desire tailored experiences from brands, yet they simultaneously advocate for stricter privacy and data protection measures, creating a challenging landscape. Marigold Grow addresses this conflict by enabling marketers to gather zero- and first-party data while obtaining necessary permissions through engaging and value-oriented campaigns. By utilizing dynamic interactions like surveys, polls, contests, and games, brands can effectively collect zero-party data directly from their audience. This approach fosters trust and offers tangible benefits, all while acquiring the insights essential for personalizing customer interactions and converting relationships into profitable outcomes. Understanding your customers becomes more manageable with strategic, enjoyable data collection methods that prioritize their preferences. By focusing on topics that resonate with customers, brands can ensure that every interaction leaves them feeling valued and recognized, ultimately enhancing their overall experience with the brand.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Campaign Monitor No 
Marigold Engage+ No 
Marigold LiveContent by Liveclicker No 
Marigold Loyalty No 

Integrations

Campaign Monitor Yes 
Marigold Engage+ Yes 
Marigold LiveContent by Liveclicker Yes 
Marigold Loyalty Yes 

Pricing Details

Custom Pricing
Free Trial No 
Free Version Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

First Insight

Country

United States

Website

www.firstinsight.com

Vendor Details

Company Name

Marigold

Founded

2017

Country

United States

Website

meetmarigold.com/solution/marigold-grow/

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics Yes 
Campaign Management Yes 
Customer Profiles Yes 
Customer Segmentation Yes 
Data Integration No 
Data Matching No 
GDPR Compliance Yes 
Personalization No 
Predictive Modeling Yes 

Customer Experience

Action Management Yes 
Analytics Yes 
Customer Segmentation Yes 
Dashboard Yes 
Feedback Management Yes 
Knowledge Management Yes 
Multi-Channel Collection No 
Sentiment Analysis No 
Survey Management Yes 
Text Analysis No 
Trend Analysis Yes 

Predictive Analytics

AI / Machine Learning Yes 
Benchmarking Yes 
Data Blending No 
Data Mining Yes 
Demand Forecasting Yes 
For Education No 
For Healthcare No 
Modeling & Simulation Yes 
Sentiment Analysis Yes 

Product Features

Personalization

A/B Testing No 
Abandoned Cart Saver No 
Account Based Marketing No 
Behavioral Targeting No 
Campaign Segmentation No 
Content Analytics No 
Contextual Targeting No 
Customer Profiles No 
Experience Management No 
Recommendation Engine No 
Website Personalization No 

Alternatives

Alternatives