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Description
Introducing the most extensive retail marketing technology and service solution in the industry, crafted to foster deeper, personalized interactions with customers while delivering fully measurable results. This innovative offering, driven by unique data insights, is set to transform the landscape for retailers and brands alike. Central to Retail Cloud is its one-of-a-kind data intelligence platform, ShopperSync™, which harnesses SKU-level transaction data alongside various shopping behaviors collected from point-of-sale systems and consumer interactions for targeted personalization and activation throughout the marketing ecosystem. Additionally, Retail Cloud’s ready-to-go onsite monetization solution allows retailers to effortlessly weave advertising opportunities into their online shopping experiences. Built on Inmar’s robust incentive and audience management platform, Inmar’s Loyalty Solutions empower retailers to create, implement, and oversee loyalty initiatives aimed at enhancing and nurturing shopper loyalty over time. With these tools, businesses can expect not only increased customer satisfaction but also sustained growth in their market presence.
Description
Although trade promotion, retail execution, and other essential consumer packaged goods (CPG) functions effectively employ technology to streamline processes and consolidate insights, the field of shopper marketing has yet to embrace such advancements. Our 2018 Shopper Marketing Optimization Report indicates that a staggering 78% of respondents view the efficiency of their shopper marketing processes as average or below. This stagnation in modernization is impeding overall performance, making Shopper Marketing Optimization (SMO) vital for fostering revenue growth in the CPG sector. To enhance your commercial investments, utilize a collaborative budgeting tool that enables managers to link budgets to specific, measurable objectives, distribute resources among various teams or accounts, and monitor performance through immediate reports on spending activities that can be analyzed at the customer, brand, and category levels. This approach fosters teamwork by bringing global teams and agencies together around a single, reliable source of information. Additionally, it incorporates proven methods and financial analytics into planning cycles, ultimately boosting the effectiveness of marketing programs while ensuring that resources are allocated efficiently. By prioritizing these strategies, companies can better align their shopper marketing efforts with modern demands and expectations.
API Access
Has API
API Access
Has API
Integrations
IT Retail POS
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Inmar Intelligence
Founded
1980
Country
United States
Website
www.inmar.com/solutions/retail-cloud
Vendor Details
Company Name
Cierant Corporation
Founded
1987
Country
United States
Website
www.cierant.com/explore/shopt/
Product Features
Retail Execution
AI / Image Recognition
Collaboration Tools
Data Collection
Inspection
Pricing / Placement Optimization
Product Education
Product Promotion Strategy
Retail Site Audit
Workforce Management
Retail Management
CRM
Commission Management
Email Marketing
Employee Management
Loyalty Program
Mail Order
Merchandise Management
Multi-Location
Order Management
Purchase Order Management
Reporting/Analytics
Returns Management
eCommerce
Product Features
Retail Execution
AI / Image Recognition
Collaboration Tools
Data Collection
Inspection
Pricing / Placement Optimization
Product Education
Product Promotion Strategy
Retail Site Audit
Workforce Management
