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Description

Influence.io serves as a versatile platform for loyalty and referrals, enabling ecommerce and direct-to-consumer brands to effectively establish, oversee, and expand their customer loyalty and referral initiatives. This platform allows merchants to incentivize customers by awarding points for various activities, including making purchases, writing reviews, and engaging on social media, which can then be exchanged for valuable perks, discounts, or rewards. Additionally, it features loyalty tiers that permit brands to tailor rewards according to different levels of customer loyalty, alongside digital stamp cards compatible with Apple and Google Wallet, membership options, and referral rewards to motivate current customers to attract new ones. The seamless integration with popular ecommerce and marketing solutions like Shopify, BigCommerce, Klaviyo, and Gorgias ensures a quick and straightforward setup, eliminating the need for complex custom development. Moreover, Influence.io's user-friendly interface enhances customer engagement, making it easier for brands to foster meaningful relationships with their clientele.

Description

Marsello is a comprehensive loyalty and marketing solution designed to enable brands to implement personalized and cohesive loyalty programs that are integral to effective marketing strategies. Our intuitive platform encompasses a wide range of features, including loyalty programs, email marketing, SMS communications, automation tools, management of Google Reviews, and social media oversight, all focused on streamlining marketing and sales efforts, regardless of where customers make their purchases. - Develop a customized loyalty program that seamlessly integrates with your point-of-sale and eCommerce platforms. - Leverage your loyalty insights to craft targeted email and SMS marketing campaigns. - Engage your audience at optimal moments through strategic, data-driven automations. ...and much more. Marsello provides all the essential tools needed to captivate and retain your customer base, combining loyalty and marketing into a single, efficient platform. With our services, brands can enhance their customer relationships and drive sustained growth.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

BigCommerce Yes 
Klaviyo Yes 
Shopify Yes 
Apple Wallet Yes 
Ecwid No 
Facebook No 
Google Wallet Yes 
Gorgias Yes 
Heartland Retail No 
Instagram No 
Judge.me No 
Lightspeed Restaurant No 
Lightspeed Retail No 
Loop Yes 
REVIEWS.io Yes 
Recharge Yes 
Shopify Plus No 
Skio Yes 
WooCommerce No 
dotdigital Engagement Cloud Yes 

Integrations

BigCommerce Yes 
Klaviyo Yes 
Shopify Yes 
Apple Wallet No 
Ecwid Yes 
Facebook Yes 
Google Wallet No 
Gorgias No 
Heartland Retail Yes 
Instagram Yes 
Judge.me Yes 
Lightspeed Restaurant Yes 
Lightspeed Retail Yes 
Loop No 
REVIEWS.io No 
Recharge No 
Shopify Plus Yes 
Skio No 
WooCommerce Yes 
dotdigital Engagement Cloud No 

Pricing Details

$49 per month
Free Trial No 
Free Version Yes 

Pricing Details

$125 per month
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Influence

Founded

2021

Country

United States

Website

www.influence.io

Vendor Details

Company Name

Marsello

Founded

2013

Country

New Zealand

Website

www.marsello.com

Product Features

Customer Advocacy

Advocate Management No 
Campaign Management No 
Communication Management No 
Community Management No 
Gamification No 
Referral Tracking No 
Reporting/Analytics No 
Rewards Program No 
Social Engagement No 

Customer Loyalty

CRM No 
Corporate Memberships No 
Customer Activity Tracking No 
Discount Management No 
Gift Card System No 
Loyalty Card System No 
Member Portal No 
Membership Management No 
No-Card Loyalty System No 
Referral Tracking No 
Rewards Management No 

Loyalty Management

CRM No 
Customer Activity Tracking No 
Discount Management No 
Gift Card System No 
Loyalty Card System No 
Member Portal No 
Membership Management No 
No-Card Loyalty System No 
Referral Tracking No 
Rewards Management No 
White Label No 

Product Features

Customer Loyalty

CRM No 
Corporate Memberships No 
Customer Activity Tracking Yes 
Discount Management Yes 
Gift Card System Yes 
Loyalty Card System Yes 
Member Portal Yes 
Membership Management Yes 
No-Card Loyalty System Yes 
Referral Tracking Yes 
Rewards Management Yes 

Email Marketing

A/B Testing No 
Artificial Intelligence No 
Auto-Responders No 
CAN SPAM Compliance Yes 
Customer Surveys No 
Drip Campaigns Yes 
Dynamic Content Yes 
Event Triggered Email Yes 
Image Library No 
Landing Pages/Web Forms Yes 
Mailing List Management Yes 
Mobile Optimized Emails Yes 
Reporting/Analytics Yes 
Subscriber Management Yes 
Template Management No 
WYSIWYG Email Editor Yes 

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking Yes 
Artificial Intelligence Yes 
Content / Blogging Platform No 
Customizable CTAs No 
Drip Campaigns Yes 
Dynamic Content No 
Landing Pages / Web Forms No 
Lead Scoring No 
Sales Intelligence No 
Search Marketing No 
Segmentation No 
Social Marketing Yes 
Website Visitor Tracking No 

SMS Marketing

2-Way Messaging No 
Artificial Intelligence No 
Contact Management No 
MMS No 
Mass Texting No 
Message Personalization Yes 
Mobile Coupons No 
Mobile Keywords No 
Polls / Voting No 
Reporting/Analytics Yes 
Scheduled Messaging No 
Shortcodes No 
Text-to-Win No 

Alternatives

Alternatives

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