Compare Identity Matrix vs. Signum.AI

Identity Matrix helps you increase revenue while spending less. The platform identifies 70% of US web visitors at a person-level. Set up page intent and lead scoring rules, then store them directly in your CRM for direct outreach. With person-level attribution, market-leading contact information, and a full view of the customer journey, Identity Matrix helps you solve marketing's toughest questions: 1. Where is your best traffic coming from? 2. What does the customer journey look like - step by step? 3. How can I contact high-intent, in-market leads? With upcoming GenAI features to help with customer journey analysis, conversion rate optimization suggestions and more, Identity Matrix is the data provider your competitors are switching to.

We gather contacts from your CRM and utilize publicly available information to analyze their activities, pinpointing the optimal time to re-establish connections. Our services enable businesses to extract greater value from their current and former clients by identifying buyer intent signals such as title changes, job relocations, and specific keywords through the use of AI technology. By recognizing the exact moment when your existing clients develop new needs, you can respond swiftly and effectively. Additionally, keep an eye on critical junctures when your current customers may be considering leaving, enabling you to take immediate action. You can choose which significant events related to your prospects you wish to monitor, including changes in employment, job titles, geographic relocations, new funding rounds, shifts in decision-makers, alterations in website traffic, and more. Stay informed about the relevant occurrences affecting your contacts, and receive timely notifications sent directly to your personal account or email at your preferred intervals. This proactive approach allows you to strengthen relationships and enhance retention strategies effectively.