Compare Identity Matrix vs. LeadEagle

Identity Matrix helps you increase revenue while spending less. The platform identifies 70% of US web visitors at a person-level. Set up page intent and lead scoring rules, then store them directly in your CRM for direct outreach. With person-level attribution, market-leading contact information, and a full view of the customer journey, Identity Matrix helps you solve marketing's toughest questions: 1. Where is your best traffic coming from? 2. What does the customer journey look like - step by step? 3. How can I contact high-intent, in-market leads? With upcoming GenAI features to help with customer journey analysis, conversion rate optimization suggestions and more, Identity Matrix is the data provider your competitors are switching to.

LeadEagle provides an all-encompassing perspective of your market, potential clients, and existing customers. Engage and connect with your desired audiences, create customized buyer experiences, and respond promptly to buyer intent signals during every phase of the customer journey. By utilizing identified web traffic and consumer data currently in the market, we enhance your digital advertising expenditures and return on investment. With LeadEagle, you can dramatically lower conversion costs by directing your ad spending solely towards leads with the highest likelihood of purchasing. The era of excessively high CPAs, CPMs, and CPLs is a thing of the past. Picture having access to your entire addressable market; now envision being able to reach out to that market throughout their entire buying process. LeadEagle enables you to achieve this vision seamlessly. We view these individuals as highly-targetable and significant revenue prospects. Utilizing our first-party secure data for identity resolution, we unlock between 200% to 400% more of your site visitors, transforming them into paying customers with remarkable efficiency. This innovative approach not only streamlines your marketing efforts but also maximizes your potential for growth and success in an ever-competitive landscape.