Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
The initial phase of the innovation funnel is particularly susceptible to losing promising ideas. In the absence of a solid and methodical screening process, numerous potentially transformative concepts are overlooked and do not make their way into the funnel. IdeaSwipe, a technology platform pioneered and refined by Unilever, leverages behavioral economics and has already evaluated over 10,000 ideas across more than 40 markets. This mobile-centric, interactive solution has invigorated innovation funnels by introducing compelling and impactful ideas. Designed for flexibility, IdeaSwipe accommodates a range of scenarios, whether you have five ideas or fifty, and regardless of whether you're testing in one market or across multiple regions; results can be available in as little as a week, or even sooner. Traditional research approaches tend to emphasize rationality and analytical thinking, whereas IdeaSwipe employs behavioral economics-based inquiries that prompt consumers to engage both their intuition and critical thinking when responding to questions. This dual approach enhances the understanding of consumer preferences and fosters a deeper connection with the ideas being evaluated.
Description
Effective management of ideas engages every member of an organization. When employees are inspired to actively observe and share suggestions for enhancements or innovations, it creates a vibrant culture of improvement. A well-structured and proactive idea management system yields numerous benefits, including potential cost savings and significantly boosts employee engagement, motivation, and connection to the organization. Implementing idea management can be straightforward; utilizing a suggestion "mailbox," routing ideas to relevant departments via internal communication, and following up with calls or emails, can be sufficient, especially when the annual influx of ideas is kept at a manageable level. Encouraging participation in this process fosters a sense of ownership among employees, ultimately leading to a more innovative and committed workforce.
API Access
Has API
No
API Access
Has API
No
Integrations
No details available.
Integrations
No details available.
Pricing Details
No price information available.
Free Trial
Yes
Free Version
Yes
Pricing Details
No price information available.
Free Trial
Yes
Free Version
No
Deployment
Web-Based
No
On-Premises
No
iPhone App
Yes
iPad App
Yes
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
No
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
No
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
Brandscapes Worldwide
Founded
2005
Country
India
Website
idea-swipe.com
Vendor Details
Company Name
Brainstorm
Country
Germany
Website
www.trideo-ideenmanagement.de/
Product Features
Idea Management
Activity Dashboard
Yes
Brainstorming
Yes
Collaboration
Yes
Creator Tracking
Yes
Idea Ranking
Yes
Project Tracking
No
Status Tracking
Yes
Product Features
Idea Management
Activity Dashboard
No
Brainstorming
No
Collaboration
Yes
Creator Tracking
No
Idea Ranking
No
Project Tracking
No
Status Tracking
No