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Description
The initial phase of the innovation funnel is particularly susceptible to losing promising ideas. In the absence of a solid and methodical screening process, numerous potentially transformative concepts are overlooked and do not make their way into the funnel. IdeaSwipe, a technology platform pioneered and refined by Unilever, leverages behavioral economics and has already evaluated over 10,000 ideas across more than 40 markets. This mobile-centric, interactive solution has invigorated innovation funnels by introducing compelling and impactful ideas. Designed for flexibility, IdeaSwipe accommodates a range of scenarios, whether you have five ideas or fifty, and regardless of whether you're testing in one market or across multiple regions; results can be available in as little as a week, or even sooner. Traditional research approaches tend to emphasize rationality and analytical thinking, whereas IdeaSwipe employs behavioral economics-based inquiries that prompt consumers to engage both their intuition and critical thinking when responding to questions. This dual approach enhances the understanding of consumer preferences and fosters a deeper connection with the ideas being evaluated.
Description
Easycrit is an exceptional tool designed to channel the focus and creativity of your team, enabling them to generate and transform their ideas into actionable projects and initiatives. By utilizing Easycrit, you will receive the necessary support to kickstart the innovation journey within your organization. This platform helps streamline the innovation process, allowing you to easily track ideas shared by your colleagues and identify their current development stages. You can also determine the number of projects linked to your interests and foster a culture where individuals are enthusiastic about innovating, aware of the potential for innovation, and sensitive to their innovation strengths. Attaining credible innovation and achieving quick wins become more feasible with Easycrit, as it leverages the valuable knowledge held by your employees. Even if the individuals managing innovation change, the momentum remains firmly within the organization’s grasp. If you seek assistance in organizing innovation initiatives at your company, rely on years of experience that have empowered countless organizations to enhance their innovative capacities. Moreover, Easycrit ensures that the innovation process remains dynamic and engaging, further motivating your team to contribute their insights and ideas.
API Access
Has API
API Access
Has API
Integrations
No details available.
Integrations
No details available.
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
$100 per month
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Brandscapes Worldwide
Founded
2005
Country
India
Website
idea-swipe.com
Vendor Details
Company Name
SOFT4CRIT
Founded
2007
Country
Spain
Website
easycrit.com
Product Features
Idea Management
Activity Dashboard
Brainstorming
Collaboration
Creator Tracking
Idea Ranking
Project Tracking
Status Tracking
Product Features
Idea Management
Activity Dashboard
Brainstorming
Collaboration
Creator Tracking
Idea Ranking
Project Tracking
Status Tracking