Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
The initial phase of the innovation funnel is particularly susceptible to losing promising ideas. In the absence of a solid and methodical screening process, numerous potentially transformative concepts are overlooked and do not make their way into the funnel. IdeaSwipe, a technology platform pioneered and refined by Unilever, leverages behavioral economics and has already evaluated over 10,000 ideas across more than 40 markets. This mobile-centric, interactive solution has invigorated innovation funnels by introducing compelling and impactful ideas. Designed for flexibility, IdeaSwipe accommodates a range of scenarios, whether you have five ideas or fifty, and regardless of whether you're testing in one market or across multiple regions; results can be available in as little as a week, or even sooner. Traditional research approaches tend to emphasize rationality and analytical thinking, whereas IdeaSwipe employs behavioral economics-based inquiries that prompt consumers to engage both their intuition and critical thinking when responding to questions. This dual approach enhances the understanding of consumer preferences and fosters a deeper connection with the ideas being evaluated.
Description
Where can you effectively brainstorm a fresh concept, engage with a recent news story, or enhance your strategies in a significant way using your computer today? TheBrain empowers you to digitize your thoughts, allowing you to visually represent your thinking and develop your ideas further. Each of your Thoughts materializes on the screen with links to other relevant Thoughts, providing a framework for contemplation and action. Your Brain can accommodate an endless volume of diverse information, enabling you to document notes for all your concepts. You can also store files, web pages, images, and even emails in TheBrain for quick retrieval. Adding new elements is as easy as dragging and dropping them into the system. You can activate any idea or document in just a few seconds, and TheBrain not only retrieves the relevant thought but also illustrates its connections to everything else, so you are ready for any situation. This functionality allows for rapid context shifts and offers an immediate visual overview by displaying related subjects, ensuring you have a comprehensive understanding at your fingertips. With such capabilities, you can enhance your creativity and productivity like never before.
API Access
Has API
No
API Access
Has API
No
Integrations
No details available.
Integrations
No details available.
Pricing Details
No price information available.
Free Trial
Yes
Free Version
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
Yes
Deployment
Web-Based
No
On-Premises
No
iPhone App
Yes
iPad App
Yes
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
No
On-Premises
No
iPhone App
Yes
iPad App
Yes
Android App
Yes
Windows
Yes
Mac
Yes
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
No
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
Brandscapes Worldwide
Founded
2005
Country
India
Website
idea-swipe.com
Vendor Details
Company Name
TheBrain Technologies
Founded
1998
Country
United States
Website
www.thebrain.com
Product Features
Idea Management
Activity Dashboard
Yes
Brainstorming
Yes
Collaboration
Yes
Creator Tracking
Yes
Idea Ranking
Yes
Project Tracking
No
Status Tracking
Yes
Product Features
Idea Management
Activity Dashboard
No
Brainstorming
No
Collaboration
No
Creator Tracking
No
Idea Ranking
No
Project Tracking
No
Status Tracking
No
Note-Taking
Categories / Organization
No
Clip From Web
No
Document Scanning
No
Formatting / Markdown
No
Handwriting
No
Hyperlinking
No
Image Insertion
No
List/Checklist Creation
No
Printing
No
Search
No
Sharing / Collaboration
No
Syncing
No
Templates
No
Voice Notes
No