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Description

To cultivate a dedicated and interactive audience that enhances both organic traffic and content monetization, start by generating reports on the top-performing articles from the previous quarter and select a target audience segment. Ensure that your analysis is based on complete data, as sampling can compromise the accuracy of your SEO traffic insights. Next, pinpoint the articles that exhibit the lowest recirculation rates among your highest-ranking search results. Utilize readability funnels to strategically position your content recommendation blocks just before the point where most readers tend to drop off. Consider experimenting with different types of recommended content or crafting a follow-up piece to further enhance recirculation rates. Monitor the performance of these articles after implementing the changes to gauge their effectiveness. By applying these successful strategies to additional content, you can further deepen session engagement, lower bounce rates, and increase the frequency of visits. Concentrate on understanding reader behavior to effectively reduce bounce rates and extend dwell times. With access to unlimited historical data, you can continually enrich your site's content recommendations with the most captivating articles available, ensuring a cycle of engagement and growth. This ongoing analysis will provide insights that can inform future content strategies, creating a virtuous cycle of improvement.

Description

MarketChorus offers insights through social media to help you understand your audiences and content. Monitor the evolution of content trends and understand what your customers (donors, readers etc.) are reading. What are your buyers (donors, readers, etc.) reading? Who are they following? And who is influencing them to take action? Automate content discovery. Analyze engagement, trends and competition. Find out who is liking, commenting, and sharing content on social media that is relevant to your company. Monitor brand mentions and identify emerging trends.

API Access

Has API No 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

Buffer No 
Slack No 

Integrations

Buffer Yes 
Slack Yes 

Pricing Details

$370 per month
Free Trial No 
Free Version No 

Pricing Details

$149
Standard tier is currently an unlimited free trial of the content discovery tool. Additional features unlock at the Advanced Tier for $149/m and special pricing can be arranged for enterprise customers.
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

IO Technologies

Founded

2015

Country

Ukraine

Website

iotechnologies.com

Vendor Details

Company Name

MarketChorus

Founded

2008

Country

United States

Website

www.marketchorus.com

Product Features

Dashboard

Annotations Yes 
Data Source Integrations Yes 
Functions / Calculations Yes 
Interactive Yes 
KPIs Yes 
OLAP No 
Private Dashboards Yes 
Public Dashboards Yes 
Scorecards Yes 
Themes No 
Visual Analytics Yes 
Widgets Yes 

Product Features

Audience Intelligence

AI / Machine Learning No 
Audience Segmentation No 
Competitive Intelligence No 
Content Tracking No 
Data Visualization No 
Data-Driven Insights No 
Filters / Search No 
Image Recognition No 
Sentiment Analysis No 
Social Listening No 
Social Media Analytics No 
Trend Tracking No 

Competitive Intelligence

Alerts/Notifications Yes 
Benchmarking No 
Competing Product Analysis No 
Keyword Tracking Yes 
Social Media Monitoring No 
Trend Analysis Yes 
Website Monitoring No 

Content Marketing

Audience Targeting No 
Brand Management No 
Campaign Management No 
Categorization / Grouping No 
Conversion Tracking No 
Distribution Management No 
Editorial Calendar No 
Multi-Channel Publishing No 
Publish Scheduling No 
SEO Management No 
Social Media Management No 
Video Management No 

Market Research

Benchmarking No 
Compensation Management No 
Data Management No 
Email / Online No 
Face-to-Face No 
Panel Management No 
Paper-Based No 
Phone-Based No 
Sample Management No 
Statistical Analysis No 
Survey Management No 

Media Monitoring

Alerts / Notifications No 
Broadcast Media Monitoring No 
Content Translation No 
Dashboards / Reporting No 
Export Results No 
Online News Monitoring No 
Podcast Monitoring No 
Print Media Monitoring No 
Social Media Monitoring No 

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