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features
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support

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Description

INCRMNTAL is an always-on incrementality measurement platform that reveals the true impact of your ad spend - without cookies, device IDs, or planned experiments. Powered by causal AI and reinforcement learning, INCRMNTAL analyzes marketing performance across Mobile, Web, TV & CTV, Influencers, OOH & DOOH, Audio, and Podcasts to answer the question every marketer should be asking: "What would have happened if I hadn't spent that money?" The platform delivers actionable, privacy-first insights continuously — no control groups, no holdouts, no waiting. Just real incrementality data that helps Advertisers optimize budgets, cut waste, and prove the value of every dollar spent. Trusted by leading brands including Paramount, Supercell, DraftKings, Binance, eToro, Funko, and LYFT, INCRMNTAL helps marketing teams move beyond vanity metrics and last-click attribution to understand what's actually driving growth. Whether you're scaling user acquisition, evaluating a new channel, or justifying CTV spend to your CFO - INCRMNTAL gives you the evidence to make smarter decisions. Unlike traditional MMM solutions that require months of setup and deliver stale quarterly reports, INCRMNTAL works in near real-time with minimal integration effort. Connect your data, and the platform starts surfacing incremental insights automatically - identifying diminishing returns, cannibalization between channels, and opportunities to reallocate spend for maximum impact. If you're tired of guessing which half of your advertising is working, INCRMNTAL replaces gut feelings with causal proof.

Description

ORM Technologies is a prescriptive revenue analytics platform for B2B SaaS. It reconciles CRM, marketing automation, and ERP into one defensible view, so sales forecasting at 95%+ accuracy, marketing attribution, and board reporting finally run off the same numbers.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Adobe Marketo Engage No 
Amazon Yes 
Amazon S3 Yes 
AppsFlyer Yes 
Branch Yes 
Eloqua No 
Facebook Yes 
Funnel Yes 
Google Drive Yes 
HubSpot CRM No 
HubSpot Customer Platform No 
Kochava Yes 
PostgreSQL Yes 
Roku Advertising Yes 
Salesforce No 
Snapchat Yes 
TikTok Yes 
Unity Yes 
X (Twitter) Yes 
tvScientific Yes 

Integrations

Adobe Marketo Engage Yes 
Amazon No 
Amazon S3 No 
AppsFlyer No 
Branch No 
Eloqua Yes 
Facebook No 
Funnel No 
Google Drive No 
HubSpot CRM Yes 
HubSpot Customer Platform Yes 
Kochava No 
PostgreSQL No 
Roku Advertising No 
Salesforce Yes 
Snapchat No 
TikTok No 
Unity No 
X (Twitter) No 
tvScientific No 

Pricing Details

$3999
Software as a Service
Pricing is fixed, based on the number of brands, number of KPIs measured, number of channels, countries, and users onboarded
Free Trial No 
Free Version No 

Pricing Details

Account Targeting starting at $1,000 per month
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

INCRMNTAL

Founded

2020

Country

Israel

Website

incrmntal.com

Vendor Details

Company Name

ORM Technologies

Founded

2011

Country

United States

Website

orm-tech.com/#solutions

Product Features

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution Yes 
Customer Journey Mapping No 
Dashboard Yes 
Performance Metrics Yes 
Predictive Analytics Yes 
ROI Tracking Yes 
Social Media Metrics No 
Website Analytics No 

Product Features

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Marketing Attribution

Attribution Modeling No 
Audience Segmentation No 
Conversion Tracking No 
Cross-Channel Attribution No 
Customer Journey Mapping No 
Multi-Touch Attribution No 
Predictive Analytics No 
ROI Tracking No 

Sales Analytics

Collaboration Tools No 
Dashboards No 
Forecasting Analytics No 
Ideal Customer Profile (ICP) No 
Lead Analytics No 
Pipeline Management No 
Predictive Forecasting No 
Predictive Lead Scoring No 
Sales Intelligence Reporting No 

Sales Performance Management

Incentive Compensation Management (ICM) No 
Predictive Sales Analytics No 
Quota Management No 
Reporting / Analytics No 
Sales Coaching Analysis No 
Sales Gamification No 
Sales Performance Tracking No 
Sales Planning & Forecasting No 
Territory Management No 

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