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Description

A robust and transparent analytical framework serves as the cornerstone of a High Impact brand strategy. Utilizing these analytics, we generate profound insights regarding your market dynamics, category performance, and potential growth areas. Your High Impact sales team showcases expertise, experience, and a genuine enthusiasm for brand development as they take your brand to market. Our strategic consulting at High Impact assists you in pinpointing the necessary direction for your brand and the methods to achieve it. Starting with data, our sales and analytics professionals outline phased expansion strategies for both emerging and international brands. Upon initiating your collaboration with High Impact, we take proactive steps rather than waiting for guidance. After enhancing our databases with pertinent information, we kick off the partnership through a series of organized calls, ensuring both teams are aligned and ready to execute our plan immediately. This collaborative approach fosters a seamless integration between your brand’s needs and our strategic insights, ultimately driving success.

Description

Lexer is the Customer Data & Experience Platform helping brands like Quiksilver, Igloo, Nine West, Rip Curl, Supergoop!, and more drive incremental sales from improved customer engagement. As the only CDP built specifically for retail, Lexer combines your customer data from any system into a single view of the customer and enriches it with predictive analytics, third-party data, and custom surveys. As your all-in-one hub for marketing, ecommerce, retail, and service, Lexer enables every team to independently gain customer insights, segment audiences, orchestrate personalized campaigns, improve service, and measure performance against key metrics and business KPIs. With a level of care and commitment unique in the SaaS industry, our Success team helps customers develop the technical know-how, process efficiencies, and transformational mindset they need to maximize Lexer’s value. Lexer has: > Driven 15x higher campaign revenue than benchmarks [Rip Curl] > Delivered 600% ROI for total campaign performance [Wondercide] > Decreased acquisition costs by 50% [Black Diamond] > Increased revenue from paid channels by 5x [Brand Collective] > Improved email engagement up to 270% [Harris Scarfe]

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Attentive No 
Campaign Monitor No 
Cordial No 
Criteo No 
Domo No 
Facebook No 
Google Ads No 
HubSpot Customer Platform No 
LinkedIn No 
Magento No 
Mailchimp No 
MyGuestlist No 
ReSci No 
Salesforce Agentforce Marketing No 
Shopify No 
Tall Bob No 
VidCorp No 
X (Twitter) No 
me&u No 

Integrations

Attentive Yes 
Campaign Monitor Yes 
Cordial Yes 
Criteo Yes 
Domo Yes 
Facebook Yes 
Google Ads Yes 
HubSpot Customer Platform Yes 
LinkedIn Yes 
Magento Yes 
Mailchimp Yes 
MyGuestlist Yes 
ReSci Yes 
Salesforce Agentforce Marketing Yes 
Shopify Yes 
Tall Bob Yes 
VidCorp Yes 
X (Twitter) Yes 
me&u Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

High Impact Analytics

Founded

2010

Country

United States

Website

highimpactanalytics.com

Vendor Details

Company Name

Lexer

Founded

2008

Country

Australia

Website

lexer.io

Product Features

Retail Execution

AI / Image Recognition No 
Collaboration Tools No 
Data Collection No 
Inspection No 
Pricing / Placement Optimization No 
Product Education No 
Product Promotion Strategy No 
Retail Site Audit No 
Workforce Management No 

Product Features

Audience Intelligence

AI / Machine Learning No 
Audience Segmentation No 
Competitive Intelligence No 
Content Tracking No 
Data Visualization No 
Data-Driven Insights No 
Filters / Search No 
Image Recognition No 
Sentiment Analysis No 
Social Listening No 
Social Media Analytics No 
Trend Tracking No 

Customer Data Platforms (CDP)

Behavioral Analytics Yes 
Campaign Management Yes 
Customer Profiles Yes 
Customer Segmentation Yes 
Data Integration Yes 
Data Matching Yes 
GDPR Compliance Yes 
Personalization Yes 
Predictive Modeling Yes 

Marketing Analytics

A/B Testing Yes 
Campaign Management Yes 
Channel Attribution Yes 
Customer Journey Mapping No 
Dashboard Yes 
Performance Metrics Yes 
Predictive Analytics Yes 
ROI Tracking Yes 
Social Media Metrics Yes 
Website Analytics Yes 

Personalization

A/B Testing No 
Abandoned Cart Saver No 
Account Based Marketing No 
Behavioral Targeting No 
Campaign Segmentation No 
Content Analytics No 
Contextual Targeting No 
Customer Profiles No 
Experience Management No 
Recommendation Engine No 
Website Personalization No 

Predictive Analytics

AI / Machine Learning No 
Benchmarking No 
Data Blending No 
Data Mining No 
Demand Forecasting No 
For Education No 
For Healthcare No 
Modeling & Simulation No 
Sentiment Analysis No 

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