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Description
HeadBidder is the easy-to-use SaaS Header Bidding management platform that is made for online publishing houses and online-ad monetization and yield optimization teams. This is a SaaS tool that is made to save money on code development and deployment. Users may focus on the core part of the online ad sales business that brings money and use HeadBidder.net only for mechanic ad management work that is automated on the platform. Combines wrapped up ready-to-go features and tools: prebid.js container, 3rd-party integrations with GAM, Smart+, User ID tools, Built-in Prebid analytics, and more.
Header Bidding Manager SaaS Tool “HeadBidder” Functionality:
- Multi-Site and Multi-Account UI
- User Account and Publisher management for system administrators
- Platform-wide messaging system in UI
- Prebid.js based wrapper builder
- Automated Prebid.js script build and adapter monitoring
- Google Ad Manager API support, token-based access
- Built-in Prebid Analytics
- Banner and Video ad types supported
- Custom floors, Aliases, User-ID modules, Prebid server adapters features supported
Description
By equipping publishers with both monetization opportunities and enhanced control, we foster innovation through a combination of open-source and enterprise tools. Access powerful A/B testing tools designed to refine your wrapper configuration, ultimately boosting incremental revenue. OpenWrap seamlessly integrates with Identity Hub, PubMatic’s premier ID management solution, enabling publishers to quickly engage their top ID partners with minimal effort. This approach enhances workflow efficiency while simultaneously lowering ongoing technical development, legal compliance, and operational expenses. Wrapper solutions represent a significant advancement in the header bidding landscape. Our latest guide thoroughly examines the advantages and disadvantages of various wrapper implementations—be it client-side, server-side, or hybrid—while also addressing recent shifts in header bidding, including the rise of OTT bidding. Additionally, we delve into the value of incorporating identity resolution products like PubMatic Identity Hub, all within the context of an enterprise-grade header bidding solution built on Prebid technology. With these insights, publishers can make well-informed decisions to optimize their monetization strategies.
API Access
Has API
No
API Access
Has API
No
Integrations
Google Ad Manager
No
Pricing Details
No price information available.
Free Trial
Yes
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
Yes
Vendor Details
Company Name
FM Labs LLC
Founded
2012
Country
USA
Website
headbidder.net
Vendor Details
Company Name
PubMatic
Country
United States
Website
pubmatic.com/products/openwrap/
Product Features
Ad Server
A/B Testing
No
Ad Inventory Management
Yes
Ad Optimization
Yes
Banner Management
Yes
Conversion Tracking
No
Mobile Ad Serving
Yes
Native Ad Serving
No
Newsletter / Email Ad Serving
No
Referrals / Affiliates
No
Rich Media Ad Serving
Yes
Video Ad Serving
Yes
Video Advertising
Ad Optimization
No
Collaboration Tools
No
Creative Asset Management
No
Demand-Side Platform (DSP)
Yes
Design Ads
No
Display Advertising
Yes
In-App Video
No
Media Buying
Yes
Reporting / Analytics
Yes
Social Advertising
No
Supply-Side Platform (SSP)
Yes
Video Monetization
Yes