Average Ratings 0 Ratings
Average Ratings 2 Ratings
Description
HUMAN's Ad Fraud Defense system takes a proactive approach by examining bid requests before they are placed to block any invalid traffic from entering your inventory. By creating a secure environment for transactions, this solution not only enhances your brand's reputation but also protects revenue streams and increases demand from partners. It serves as a safeguard against fraud across essential inventory types, including desktop, mobile, connected TV (CTV), and audio, which ultimately results in better ad performance. Through its focus on transparency and the reduction of invalid traffic, this defense mechanism increases the overall value of your inventory while delivering proactive fraud protection. By conducting pre-bid analysis, HUMAN effectively prevents invalid traffic from compromising your inventory, thus elevating your standing in the marketplace and attracting more partners. Moreover, HUMAN's ability to detect and address ad fraud across various platforms ensures the highest level of pre-bid fraud mitigation available. This comprehensive approach not only secures your inventory but also fosters trust and reliability within the advertising ecosystem.
Description
Hitprobe is a defensive web analytics solution with built-in click fraud prevention, giving marketers complete transparency and control over the quality of their traffic.
It logs every visit in granular detail and uses fingerprinting, IP tracking, and behavioral cues to automatically identify and block bots, VPN users, suspicious IPs, and repeat offenders—helping you cut down on wasted ad budgets.
Unlike clunky and overly complex tools like GA4, Hitprobe cuts through the noise and delivers sharp, actionable insights in a clean, one-page dashboard. No confusing tags or bloated reports—just reliable, easy-to-read data.
With customizable filters, saved views, and tailored risk rules, you can shape your analytics around the way your business operates.
Set up alerts, sync traffic segments to your CRM, or export your data on a schedule—no coding required.
API Access
Has API
No
API Access
Has API
Yes
Integrations
Facebook Ads
No
Google Ads
No
Google Tag Manager
No
Human Defense Platform
Yes
Meta Ads
No
Microsoft Advertising
No
Integrations
Facebook Ads
Yes
Google Ads
Yes
Google Tag Manager
Yes
Human Defense Platform
No
Meta Ads
Yes
Microsoft Advertising
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
$80/month
Our plans are easy, free to start & scales with you.
Free: For implementation, testing, and limited use/session limit
Growth: Self-service plans that grow with your usage
Enterprise: Plans for larger volumes and agencies
Free: For implementation, testing, and limited use/session limit
Growth: Self-service plans that grow with your usage
Enterprise: Plans for larger volumes and agencies
Free Trial
No
Free Version
Yes
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
HUMAN Security
Founded
2012
Country
United States
Website
www.humansecurity.com/platform/solutions/ad-fraud/
Vendor Details
Company Name
Hitprobe
Founded
2023
Country
United Kingdom
Website
hitprobe.com
Product Features
Click Fraud
Account Alerts
No
Activity Monitoring
No
IP Address Monitoring
No
IP Blocking
No
Keyword Tracking
No
Refund Management
No
Risk Assessment
No
Time on Site Tracking
No
Product Features
Click Fraud
Account Alerts
No
Activity Monitoring
Yes
IP Address Monitoring
Yes
IP Blocking
Yes
Keyword Tracking
Yes
Refund Management
No
Risk Assessment
Yes
Time on Site Tracking
Yes