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features
design
support

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Description

Leverage Growth Channel AI to efficiently pinpoint and engage niche audiences across various programmatic advertising platforms, enhancing the effectiveness of your campaigns. Utilize geolocation data to connect with individuals who frequent specific retail locations or participate in events. Gain rapid insights into your customer personas and swiftly generate detailed profiles using artificial intelligence. Expand your first-party data by creating tailored audiences for advertising, email marketing, and direct mail. Seamlessly activate your identified personas for targeted advertising initiatives. Enhance your campaigns to achieve optimal results across Demand-Side Platforms (DSPs) and Supply-Side Platforms (SSPs). Assess the performance of your advertising efforts in both digital and traditional media. Identify your target customers across all digital channels, while maintaining complete control over your budget and audience size, and target individuals based on both real-time and historical location data. There's no requirement for separate licenses for DSPs, SSPs, or Data Management Platforms (DMPs). Engage niche audiences through a variety of mediums including television, digital out-of-home, audio advertisements, native content, video, mobile platforms, and online displays, ensuring a comprehensive approach to your advertising strategy. This multifaceted targeting capability allows for unprecedented flexibility and precision in reaching the right consumers.

Description

Matchbook serves as an innovative identity enhancement platform designed for advertisers and marketers, enabling them to correlate first-party data with fresh digital signals to improve their reach across multiple devices, optimize retargeting efforts, and enhance the accuracy of online-offline attribution. By leveraging vast amounts of aggregated, consented data derived from locations, IP addresses, and Mobile Advertising IDs (MAIDs), it creates precise identifier databases that facilitate the connection of physical locations with IPs and MAIDs, while also integrating additional spatial indices such as postal codes or geohashes. This powerful tool supports a variety of applications, including targeted advertising on connected TV (CTV/OTT), effective cross-software targeting and retargeting, account-based marketing strategies, evaluating campaign performance, enhancing identity graphs, and broadening audience reach beyond the confines of first-party data. Furthermore, Matchbook offers customizable matching parameters and historical context options, empowering clients to refine and personalize their results according to specific strategies and goals. As a result, advertisers can achieve a more cohesive and effective marketing approach across different channels.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Adzooma Yes 
Apollo Yes 
Bonjoro Yes 
Broadsign Yes 
Cleverly Yes 
Crowdfire Yes 
Freshworks Neo Yes 
Hivestack Yes 
Leia Yes 
Outgrow Yes 
Pandora Yes 
SEO Buddy Yes 
SalesBlink Yes 
Seamless.AI Yes 
Semrush Yes 
SocialBee Yes 
StoryChief Yes 
USER Yes 
Unbounce Yes 
neuroflash Yes 

Integrations

Adzooma No 
Apollo No 
Bonjoro No 
Broadsign No 
Cleverly No 
Crowdfire No 
Freshworks Neo No 
Hivestack No 
Leia No 
Outgrow No 
Pandora No 
SEO Buddy No 
SalesBlink No 
Seamless.AI No 
Semrush No 
SocialBee No 
StoryChief No 
USER No 
Unbounce No 
neuroflash No 

Pricing Details

$125 per month
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Growth Channel AI

Country

United States

Website

www.growthchannel.com

Vendor Details

Company Name

Matchbook

Founded

2018

Country

United States

Website

www.matchbookdata.com

Product Features

Product Features

Alternatives

Alternatives