Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Gravy Analytics analyzes enormous volumes of pseudonymous mobile location signals daily, sourced from millions of devices, to gain insights into people's movements and motivations. With billions of location signals generated each day, their extensive events database adds context to countless places and points of interest. The consumer visit data is entirely based on deterministic location information, ensuring accuracy and reliability. They provide verified and refined location datasets accessible through APIs or batch delivery methods. This results in actionable real-world consumer insights related to foot traffic, attribution, and competitive analysis. By creating location-based audience segments, they empower businesses to launch data-driven advertising initiatives effectively. Gravy Analytics aims to assist companies in tackling significant business challenges through high-quality location data. To achieve this, brands and advertisers require contextual understanding to decipher consumer behavior and motivations behind their movements. The selection of local events and activities we partake in not only provides this context but also sheds light on our lifestyles, interests, and personal affiliations, ultimately enriching the data landscape. This deeper understanding can significantly enhance targeted marketing efforts and improve overall engagement strategies.
Description
YOOSE has been a trailblazer in developing a location-based advertising platform that enhances the precision of targeting for mobile ads, allowing for more effective allocation of your advertising budget. With the "Near Me" feature, businesses can connect directly with their local clientele, making it simpler to handle customer feedback and ensuring that your brand is easily discoverable. Furthermore, advertisements are optimized for local audiences based on specific key performance indicators (KPIs). Our latest innovation is designed to boost your business's online presence significantly, enabling global brands to effectively position themselves on the local map through our advanced mobile advertising technology. Our cutting-edge targeting capabilities can pinpoint consumers within just a few meters, allowing businesses to engage with potential customers at critical moments—before, during, or after they visit a point of interest. You can gain insights into your customers' locations and timings, which helps you tailor your offerings to match their needs precisely when they are most receptive. Additionally, YOOSE provides proprietary footfall tracking technology that enables brands to assess and enhance in-store visits, achieved through geo-targeted ads designed to attract more foot traffic. This innovative approach not only drives customer engagement but also helps businesses understand the effectiveness of their advertising strategies in real time.
API Access
Has API
Yes
API Access
Has API
No
Integrations
Adobe Advertising Cloud
Yes
Amazon Web Services (AWS)
Yes
LiveRamp
Yes
Lotame
Yes
Oracle Cloud Infrastructure
Yes
The Trade Desk
Yes
Integrations
Adobe Advertising Cloud
No
Amazon Web Services (AWS)
No
LiveRamp
No
Lotame
No
Oracle Cloud Infrastructure
No
The Trade Desk
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
Yes
Vendor Details
Company Name
Gravy Analytics
Country
United States
Website
gravyanalytics.com
Vendor Details
Company Name
YOOSE
Founded
2008
Country
Singapore
Website
www.yoose.com/technologies
Product Features
Competitive Intelligence
Alerts/Notifications
No
Benchmarking
No
Competing Product Analysis
No
Keyword Tracking
No
Social Media Monitoring
No
Trend Analysis
No
Website Monitoring
No
Location-Based Marketing
Audience Demographics
No
Beacons (BLE)
No
Contextual Marketing
No
Footfall Analytics
No
Geofencing
No
Location Intelligence
No
Marketing Attribution
No
Marketing Automation
No
NFC
No
Personalization
No
Push Notifications
No
QR Codes
No
Reporting / Analytics
No
Social Marketing
No
Wi-Fi
No
Market Research
Benchmarking
No
Compensation Management
No
Data Management
No
Email / Online
No
Face-to-Face
No
Panel Management
No
Paper-Based
No
Phone-Based
No
Sample Management
No
Statistical Analysis
No
Survey Management
No
People Counting
API
No
Anonymous Counting
No
Benchmarking
No
Car Counting
No
Conversion Tracking
No
Data Export
No
Events Statistics
No
Heatmaps
No
Mood/Age/Gender Recognition
No
Motion Detection
No
Reporting / Analytics
No
Retail Counting
No
Staff Exclusion
No
WiFi Tracking
No
Zone / Area Monitoring
No
Product Features
Location-Based Marketing
Audience Demographics
No
Beacons (BLE)
No
Contextual Marketing
No
Footfall Analytics
No
Geofencing
No
Location Intelligence
No
Marketing Attribution
No
Marketing Automation
No
NFC
No
Personalization
No
Push Notifications
No
QR Codes
No
Reporting / Analytics
No
Social Marketing
No
Wi-Fi
No