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Average Ratings 0 Ratings

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features
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support

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Write a Review

Description

Google Meridian is an open source framework for Marketing Mix Modeling (MMM) designed by Google, aimed at assisting advertisers and analysts in effectively assessing the influence of their marketing initiatives across both online and offline platforms without dependence on cookies or individual user tracking. Central to Meridian is a Bayesian causal-inference model that can process aggregated data—including spend, sales, key performance indicators, reach and frequency, geographical data, seasonality, and external controls—to determine the incremental impact of each marketing channel, such as search, social media, video, and offline media, on overall results, as well as to calculate return on ad spend (ROAS), response curves, and optimal budget distribution. As an open-source tool, it affords users complete visibility into the methodologies and code, empowering them to customize model settings, data inputs, and the underlying assumptions. This level of transparency not only enhances trust but also encourages collaboration among users to refine the model further. Additionally, the open-source nature allows for community contributions, which can lead to continuous improvements and innovations in the framework.

Description

We offer cutting-edge technology for multichannel retail and ticketing, specifically designed for the retail, visitor attraction, and hospitality industries. With more than 25 years of experience in crafting our own proprietary EPOS and retail software solutions, we have become the preferred partner for many premier retailers and visitor attractions. The adaptability and configurability of the Meridian Retail Platform enable us to develop systems that are customized to meet the unique requirements of our clients. Our latest offering, Meridian Experience, serves as a comprehensive, integrated retail and customer engagement solution tailored for visitor attraction sites. This platform allows businesses to oversee all operations, including ticketing, admissions, merchandising, food services, and loyalty programs, all in one place. Furthermore, the Meridian platform from Retail Integration is designed to integrate effortlessly with existing systems, providing you with a holistic solution that enhances efficiency and reduces costs. Our commitment to innovation ensures that your business can thrive in a competitive landscape.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Google Ads Yes 
Google Display & Video 360 Yes 

Integrations

Google Ads No 
Google Display & Video 360 No 

Pricing Details

Free
Free Trial No 
Free Version Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based No 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Google

Founded

1998

Country

United States

Website

developers.google.com/meridian

Vendor Details

Company Name

Retail Integration

Country

Ireland

Website

www.retail-int.com

Product Features

Product Features

Point of Sale

Barcode Scanning No 
Commission Management No 
Cryptocurrency Support No 
Customer Account Profiles No 
Discount Management No 
Electronic Signature Yes 
Gift Card Management Yes 
Loyalty Program Yes 
Multi-Location Yes 
Restaurant POS No 
Retail POS Yes 
Returns Management Yes 
eCommerce Integration Yes 

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