Average Ratings 3 Ratings

Total
ease
features
design
support

Average Ratings 0 Ratings

Total
ease
features
design
support

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Description

Introducing the Google Marketing Platform, an all-encompassing advertising and analytics solution designed to enhance marketing strategies and achieve superior outcomes. It offers user-friendly tools ideal for small businesses, providing complimentary resources that optimize your marketing efforts, from website and application analytics to seamless testing features and beyond. For larger enterprises, advanced solutions are available to foster deeper customer relationships, ultimately leading to improved marketing performance through a comprehensive suite of advertising and analytics tools. The platform delivers integrated solutions tailored for every marketer's needs, whether you're seeking assistance with a specific task or aiming for a substantial, long-term collaboration. Google Marketing Platform Partners are equipped with the necessary resources and expertise to help you maximize your marketing potential. We are committed to providing support at every phase of your journey, regardless of whether you utilize just one product or the entire suite of offerings available through Google Marketing Platform. With such diverse options, marketers can find the right fit for their unique objectives and challenges.

Description

You can get real-time visibility to your data and automatically determine the business impact of every marketing activity. This will allow you to optimize your budget allocation for the most effective channels. Centralize your data Connect your CRM to marketing automation All the other tools you use in your marketing stack. Combine your performance and cost data into one, centralized view. Real-time visibility to your marketing Plans, investments, performance, and goals.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Google Ads Yes 
ACCEO Retail-1 Yes 
BySide Yes 
Calltracks Yes 
Claravine Yes 
Delio Lead Management Yes 
Facebook Ads No 
Google Ad Manager Yes 
Google Analytics Yes 
Google Campaign Manager 360 Yes 
Google Search Ads 360 Yes 
Gravity Data Yes 
Invoca Yes 
Loop Subscriptions Yes 
MetaRouter Yes 
Onlymega Yes 
PlaceIQ Yes 
Spott Yes 
TrackAd Yes 
Zuuvi Yes 

Integrations

Google Ads Yes 
ACCEO Retail-1 No 
BySide No 
Calltracks No 
Claravine No 
Delio Lead Management No 
Facebook Ads Yes 
Google Ad Manager No 
Google Analytics No 
Google Campaign Manager 360 No 
Google Search Ads 360 No 
Gravity Data No 
Invoca No 
Loop Subscriptions No 
MetaRouter No 
Onlymega No 
PlaceIQ No 
Spott No 
TrackAd No 
Zuuvi No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

$349.00/month
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Google

Founded

1998

Country

United States

Website

marketingplatform.google.com

Vendor Details

Company Name

InfiniGrow

Founded

2016

Country

Israel

Website

infinigrow.com

Product Features

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Video Advertising

Ad Optimization No 
Collaboration Tools No 
Creative Asset Management No 
Demand-Side Platform (DSP) No 
Design Ads No 
Display Advertising No 
In-App Video No 
Media Buying No 
Reporting / Analytics No 
Social Advertising No 
Supply-Side Platform (SSP) No 
Video Monetization No 

Web Analytics

Campaign Management No 
Conversion Tracking No 
Form Analytics No 
Goal Tracking No 
Keyword Tracking No 
Multiple Site Management No 
Pageview Tracking No 
Referral Source Tracking No 
Site Search Tracking No 
Time on Site Tracking No 
User Interaction Tracking No 

Product Features

Marketing Attribution

Attribution Modeling Yes 
Audience Segmentation No 
Conversion Tracking Yes 
Cross-Channel Attribution Yes 
Customer Journey Mapping Yes 
Multi-Touch Attribution Yes 
Predictive Analytics Yes 
ROI Tracking Yes 

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking Yes 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Landing Pages / Web Forms No 
Lead Scoring No 
Sales Intelligence Yes 
Search Marketing No 
Segmentation No 
Social Marketing No 
Website Visitor Tracking No 

Marketing Planning

Budgeting & Forecasting Yes 
Collaboration Yes 
Flowchart No 
Goal Setting / Tracking Yes 
Marketing Calendar Yes 
Media Planning Yes 
Predictive Analytics Yes 
Presentation Tools No 
Project Tracking No 
Spend Management Yes 

Web Analytics

Campaign Management No 
Conversion Tracking Yes 
Form Analytics No 
Goal Tracking No 
Keyword Tracking No 
Multiple Site Management No 
Pageview Tracking Yes 
Referral Source Tracking Yes 
Site Search Tracking No 
Time on Site Tracking No 
User Interaction Tracking No 

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