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features
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support

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Description

Campaign Manager 360 is a cloud-based advertising management platform designed for both advertisers and agencies, facilitating the oversight of digital campaigns across various online and mobile environments. It boasts a comprehensive array of capabilities for ad serving, audience targeting, ad verification, and detailed performance reporting. Through the Trafficking feature, users can effectively manage their creative assets and execute advertising campaigns. The reporting functionality allows for the aggregation and analysis of performance data from ads managed within Campaign Manager 360, presenting this information in a user-friendly format. You can create and customize your reports, with options that include standard reports, floodlight reports, path to conversion (P2C) reports, reach reports, and various cross-dimension reach report types and subtypes. This enables you to gain valuable insights into the pathways users take, revealing the influence of different channels on your conversions. Furthermore, the verification section within Reporting provides tools to assess the overall performance of your ad impressions, while also offering guidance on tagging, geo-targeting, and verifying content accuracy. By leveraging these features, you can enhance the effectiveness of your advertising strategies.

Description

LumenAd is an ad management platform that automates, normalizes, and normalizes cross-channel campaign information. LumenAd is built on our proven framework to unify programmatic, direct search, social and social data. It consolidates all of your advertising efforts into a single intuitive hub. Marketers can quickly create insightful reports, connect to all data sources, design campaigns and build them. You can get back to marketing by removing the need to wrangle data.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Google Marketing Platform Yes 
5X Yes 
Accutics Yes 
CallRail No 
Celtra Yes 
Facebook No 
Google Yes 
Gravity Data Yes 
Instagram No 
MSIGHTS Yes 
Peaka Yes 
Pinterest No 
Placements.io Yes 
Progress DataDirect Yes 
Roku Advertising No 
Salesforce Data 360 Yes 
Snapchat No 
Spotify No 
Yelp No 
YouTube No 

Integrations

Google Marketing Platform Yes 
5X No 
Accutics No 
CallRail Yes 
Celtra No 
Facebook Yes 
Google No 
Gravity Data No 
Instagram Yes 
MSIGHTS No 
Peaka No 
Pinterest Yes 
Placements.io No 
Progress DataDirect No 
Roku Advertising Yes 
Salesforce Data 360 No 
Snapchat Yes 
Spotify Yes 
Yelp Yes 
YouTube Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows Yes 
Mac Yes 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person Yes 

Vendor Details

Company Name

Google

Founded

1998

Country

United States

Website

support.google.com/campaignmanager/answer/2709362

Vendor Details

Company Name

LumenAd

Founded

2013

Country

United States

Website

lumenad.com

Product Features

Campaign Management

Channel Management No 
Contact Database No 
Email Marketing No 
Event Triggered Actions No 
Lead Management No 
Multi-Campaign No 

PPC

A/B Testing No 
Account Alerts No 
Analytics / ROI Tracking No 
Bid Management No 
Budget Management No 
Campaign Management No 
Conversion Tracking No 
Google / Bing Ads No 
Keyword Research Tools No 
Keyword Tracking No 
Landing Pages / Web Forms No 
URL Builder No 

Search Engine Marketing (SEM)

A/B Testing No 
Account Alerts No 
Analytics / ROI Tracking No 
Bid Management No 
Budget Management No 
Campaign Management No 
Conversion Tracking No 
Google / Bing Ads No 
Keyword Research Tools No 
Keyword Tracking No 
Landing Pages / Web Forms No 
URL Builder No 

Product Features

Campaign Management

Channel Management Yes 
Contact Database No 
Email Marketing No 
Event Triggered Actions Yes 
Lead Management No 
Multi-Campaign Yes 

Data Management

Customer Data No 
Data Analysis Yes 
Data Capture Yes 
Data Integration Yes 
Data Migration Yes 
Data Quality Control Yes 
Data Security Yes 
Information Governance No 
Master Data Management Yes 
Match & Merge Yes 

Data Visualization

Analytics Yes 
Content Management Yes 
Dashboard Creation Yes 
Filtered Views Yes 
OLAP No 
Relational Display Yes 
Simulation Models No 
Visual Discovery No 

Reporting

Customizable Dashboard Yes 
Data Source Connectors Yes 
Drag & Drop Yes 
Drill Down Yes 
Email Reports No 
Financial Reports No 
Forecasting No 
Marketing Reports No 
OLAP No 
Report Export Yes 
Sales Reports No 
Scheduled / Automated Reports Yes 

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