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Average Ratings 3 Ratings

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support

Description

Google AdX, which was previously known as DoubleClick Ad Exchange, is a platform for programmatic advertising that facilitates the real-time sale of ad inventory by publishers to various advertisers and ad networks. It operates on a real-time bidding (RTB) model, where the pricing for each ad impression is determined through an auction process, allowing advertisers to vie for the chance to showcase their advertisements on the websites of publishers. As one of the most significant and widely utilized ad exchanges globally, Google AdX provides numerous advantages for publishers, such as: A diverse array of advertisers: By collaborating with a broad spectrum of advertisers, including well-known brands, agencies, and advertising networks, AdX enables publishers to tap into a much more extensive demand than they could independently achieve. Increased revenue opportunities: The RTB mechanism employed by AdX guarantees that publishers are paid the highest possible rates for their advertising inventory, thus maximizing their earnings potential. Moreover, this competitive bidding environment often leads to enhanced profitability for publishers over time.

Description

RollerAds operates as a self-service, high-efficiency advertising network that features a variety of effective formats, including browser push notifications, in-page push notifications, and OnClick (pop-under) ads, all supported by proprietary anti-fraud measures and sophisticated optimization techniques. The platform boasts extensive global reach and provides diverse targeting capabilities, allowing advertisers to hone in on their desired audience based on factors such as geographic location (country, region, city), operating system or browser, device type, internet service provider or carrier, connection type, subscription age, IP range, specific times of day, and customizable white or blacklists. Advertisers benefit from an intuitive campaign management interface that includes real-time analytics, bidding controls (CPC for push notifications and CPM for pop-unders), alongside a low minimum deposit requirement that ensures flexibility in budget management. Meanwhile, publishers, including website and app owners, can effectively monetize their traffic by implementing RollerAds tags and selecting revenue models that align with their traffic characteristics, thus maximizing their earning potential. This dual-sided approach not only enhances advertising effectiveness but also fosters a symbiotic relationship between advertisers and publishers, ultimately driving better results for both parties.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

AgencyPlatform Yes 
Blockthrough Yes 
Fleece AI Yes 
Google Ad Manager Yes 
Google AdSense Yes 
Google Ads Yes 
Google Display & Video 360 Yes 
IngeniousPlex Yes 
KNOREX XPO Yes 
ONEcount Yes 
PayPal No 

Integrations

AgencyPlatform No 
Blockthrough No 
Fleece AI No 
Google Ad Manager No 
Google AdSense No 
Google Ads No 
Google Display & Video 360 No 
IngeniousPlex No 
KNOREX XPO No 
ONEcount No 
PayPal Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version Yes 

Pricing Details

Free
Free Trial No 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App Yes 
Windows Yes 
Mac Yes 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Google

Founded

1998

Country

United States

Website

google.com

Vendor Details

Company Name

RollerAds

Country

United States

Website

rollerads.com

Product Features

Alternatives