Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Stop making assumptions about where to launch, invest, or grow your business. Gini, developed by MyTraffic, serves as your AI-driven partner in location intelligence, tailored for professionals in retail, real estate, and commercial strategy who require swift and accurate insights.
Gini decodes the unique characteristics of any physical site throughout Europe. It consolidates vital information, including footfall patterns, visitor demographics, trade area assessments, competitor analysis, vehicle traffic, and catchment area visualization, providing you with clear guidance on your next steps—no advanced data science expertise needed.
Leverage Gini by MyTraffic for:
- Footfall and traffic analysis: discover how many individuals pass by, enter, or linger at any address in Europe.
- Visitor profiling: gain insights into the socio-demographic characteristics, behaviors, and origins of visitors.
- Catchment area mapping: visualize the geographic reach and competitive landscape of any specific location.
- Market benchmarking: assess and compare various streets, shopping centers, or retail zones across Europe.
- Site selection: thoroughly evaluate potential locations before making any commitments.
With Gini, you can make informed decisions that drive your business forward.
Description
PlotProjects was founded in 2011 and has seen a lot of success. The Wall Street Journal named Plot Projects one of Europe's most promising startups for 2013. We are now the global leader in location marketing for companies using apps. Our technology adds the contextual layer that helps companies win micro-moments from consumers at every touchpoint of their customer journey, online and offline. Our technology is used by brands and publishers to obtain location intelligence, attribute offline and online shop visits, retarget, activate and activate consumers with contextually enhanced personalized messages. A comprehensive geofencing SDK for iOS and Android. Easy to set up and use. Our SDK integrates with your entire digital infrastructure, from your app to customer data, marketing automation, and behavioural analytics platforms. Since 2011, our SDK has been the leader in geofencing, location data, and marketing automation.
API Access
Has API
No
API Access
Has API
Yes
Screenshots View All
No images available
Integrations
Airship
No
CleverTap
No
Leanplum
No
Marigold Engage
No
Mixpanel
No
OneSignal
No
SafeGraph
No
Segment
No
Shopgate
No
TargetEveryOne
No
Integrations
Airship
Yes
CleverTap
Yes
Leanplum
Yes
Marigold Engage
Yes
Mixpanel
Yes
OneSignal
Yes
SafeGraph
Yes
Segment
Yes
Shopgate
Yes
TargetEveryOne
Yes
Pricing Details
Free
Free Trial
Yes
Free Version
No
Pricing Details
$100 per month
Free version available and custom pricing options for small business and enterprise.
Free Trial
Yes
Free Version
Yes
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
Yes
iPad App
Yes
Android App
Yes
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
MyTraffic
Founded
2016
Country
France
Website
mytraffic.io
Vendor Details
Company Name
PlotProjects
Founded
2011
Country
Netherlands
Website
www.plotprojects.com
Product Features
Location Intelligence
Behavioral Analytics
No
Data Visualization
No
Demographic Data
No
Geocoding
No
Geofencing
No
Location Tracking
No
Predictive Analytics
No
Trade Area Analysis
No
Product Features
Location Intelligence
Behavioral Analytics
Yes
Data Visualization
Yes
Demographic Data
No
Geocoding
No
Geofencing
Yes
Location Tracking
No
Predictive Analytics
No
Trade Area Analysis
No
Location-Based Marketing
Audience Demographics
Yes
Beacons (BLE)
Yes
Contextual Marketing
Yes
Footfall Analytics
Yes
Geofencing
Yes
Location Intelligence
Yes
Marketing Attribution
Yes
Marketing Automation
No
NFC
No
Personalization
Yes
Push Notifications
Yes
QR Codes
No
Reporting / Analytics
Yes
Social Marketing
No
Wi-Fi
No
Push Notifications
A/B Testing
Yes
Analytics
Yes
Campaign Segmentation
Yes
Contextual Targeting
Yes
Device Targeting
Yes
Expiry Notifications
No
Geo Targeting
Yes
Mobile Notifications
Yes
Notification Scheduling
Yes
Visual Notifications
No
Web Notifications
No