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Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Description

Gimbal serves as a location intelligence platform that empowers applications by integrating the significance of geographic context, facilitating omnichannel marketing, operational efficiency, and commerce through an advanced geofencing and proximity-aware location framework built with a strong focus on user privacy. Its robust SDK, designed for enterprise use, continuously gathers and analyzes location data from both active and passive sources while conserving battery life, allowing for the recognition of location signals even when the application is inactive or operating in the background. Additionally, Gimbal provides a cloud-based management interface that enables users to establish and oversee geofences and points of interest (POIs), offering options for users to either create custom radial or polygonal geofences or select from a comprehensive library of meticulously verified POIs that encompass millions of locations spanning multiple sectors. The platform's capabilities in push marketing are crafted to deliver location-based notifications to app users, enhancing engagement by sending tailored messages that align with specific locations and times, ultimately improving user interaction at critical moments. By leveraging these features, Gimbal positions itself as a vital tool for businesses seeking to optimize their location-based marketing strategies.

Description

Create limitless geofences around areas that are likely to attract foot traffic from your desired audience. Combine various factors such as frequency, IDFA lists, IP targets, geographical locations, third-party data segments, and more to enhance targeting. The reporting will detail performance across devices, domains/apps, geofences, advertisements, campaigns, and conversion metrics, providing a clear picture of your ad effectiveness. For a comprehensive understanding, consider watching our introductory video on programmatic advertising or delve deeper into our location strategy. You can achieve optimal precision in as little as 30 seconds once an app is opened or a webpage is accessed. However, if data enters the system in under 16 seconds, it may risk introducing inaccuracies due to unreliable coordinate sampling. GPS functionality is significantly affected by the need for an unobstructed line of sight and strong cellular signals, while devices often encounter challenges from interference caused by densely constructed buildings, concrete structures, or situations where numerous devices are clustered together, such as in stadiums, urban centers, or subway stations. Understanding these obstacles is crucial for effective campaign execution.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Ad Reform Yes 
Adobe Marketing Cloud Yes 
Adobe Marketo Engage Yes 
Airship Yes 
Alkami Digital Banking Platform Yes 
Amazon S3 Yes 
Braze Yes 
Kochava Yes 
Oracle Marketing Yes 
React Native Yes 
Rover Yes 
Salesforce Agentforce Marketing Yes 
SweetIQ Yes 
Venuetize Yes 
Yext Yes 
mParticle Yes 

Integrations

Ad Reform No 
Adobe Marketing Cloud No 
Adobe Marketo Engage No 
Airship No 
Alkami Digital Banking Platform No 
Amazon S3 No 
Braze No 
Kochava No 
Oracle Marketing No 
React Native No 
Rover No 
Salesforce Agentforce Marketing No 
SweetIQ No 
Venuetize No 
Yext No 
mParticle No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

Pay as-you-go
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Infillion

Founded

2008

Country

United States

Website

infillion.com/software/gimbal/

Vendor Details

Company Name

Growth Hackers

Country

United States

Website

meteora.co

Product Features

Location Intelligence

Behavioral Analytics No 
Data Visualization No 
Demographic Data No 
Geocoding No 
Geofencing No 
Location Tracking No 
Predictive Analytics No 
Trade Area Analysis No 

Product Features

Retargeting

A/B Testing No 
Audience Targeting No 
Behavioral Targeting No 
Conversion Tracking No 
Geo Targeting No 
Mobile Retargeting No 
Personalization No 
Recommendation Engine No 
Social Media Retargeting No 

Alternatives

Alternatives

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