Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
The Genesis SSP, powered by Page Intelligence, enhances outstream video performance significantly. It dynamically tests and chooses from various formats based on real-time user consumption patterns, ensuring that the ad format which elicits the best user response for a given page is utilized. This approach not only fosters a more enjoyable ad experience for users but also boosts overall performance metrics. Users benefit from intuitive performance reporting that offers deeper insights into ad effectiveness. Additionally, the system incorporates third-party data integrations to evaluate the quality of the publisher's inventory, while implementing fraud filtering measures to safeguard publishers and build advertiser trust. With capabilities for real-time bidding, PMP, and deal ID management, all transactions can be handled efficiently in one location. The platform also supports multi-screen video, maximizing advertising potential across desktop, mobile, and OTT devices. Page-level yield optimization techniques are employed to increase revenue, and the system collects user behavior and attention data for every individual page (URLs), rather than being limited to the domain level. This data is utilized to create comprehensive indexes that assess page attention, identify trending content, and predict ad performance, thereby offering a holistic view of user engagement with advertisements.
Description
Achieve business success by connecting with individuals authentically, efficiently, and at the most opportune times. Access and interact with over one billion targeted users through top-tier publishers on the foremost native discovery platform. Craft distinctive and pertinent advertising experiences by leveraging Taboola's insights into user behavior and versatile creative options. Accomplish your marketing goals—enhance visibility, acquire valuable leads, and motivate customers to engage online effectively. By doing so, you can create a more impactful presence in your market.
API Access
Has API
No
API Access
Has API
No
Integrations
ASTRAD DSP
No
Adverity
No
Brax
No
DataChannel
No
Eyeota
No
HubSpot CRM
No
HubSpot Marketing Hub
No
Improvado
No
Meltano
No
RedTrack
No
Integrations
ASTRAD DSP
Yes
Adverity
Yes
Brax
Yes
DataChannel
Yes
Eyeota
Yes
HubSpot CRM
Yes
HubSpot Marketing Hub
Yes
Improvado
Yes
Meltano
Yes
RedTrack
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
No
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
Genesis Media
Founded
2010
Country
United States
Website
genesismedia.com/platform/
Vendor Details
Company Name
Taboola
Founded
2007
Country
United States
Website
www.taboola.com
Product Features
Video Advertising
Ad Optimization
No
Collaboration Tools
No
Creative Asset Management
No
Demand-Side Platform (DSP)
No
Design Ads
No
Display Advertising
No
In-App Video
No
Media Buying
No
Reporting / Analytics
No
Social Advertising
No
Supply-Side Platform (SSP)
No
Video Monetization
No
Product Features
Content Marketing
Audience Targeting
Yes
Brand Management
No
Campaign Management
Yes
Categorization / Grouping
No
Conversion Tracking
Yes
Distribution Management
Yes
Editorial Calendar
No
Multi-Channel Publishing
Yes
Publish Scheduling
No
SEO Management
No
Social Media Management
No
Video Management
No
PPC
A/B Testing
Yes
Account Alerts
No
Analytics / ROI Tracking
Yes
Bid Management
Yes
Budget Management
Yes
Campaign Management
Yes
Conversion Tracking
Yes
Google / Bing Ads
Yes
Keyword Research Tools
Yes
Keyword Tracking
Yes
Landing Pages / Web Forms
No
URL Builder
No
Search Engine Marketing (SEM)
A/B Testing
Yes
Account Alerts
No
Analytics / ROI Tracking
Yes
Bid Management
Yes
Budget Management
Yes
Campaign Management
Yes
Conversion Tracking
Yes
Google / Bing Ads
Yes
Keyword Research Tools
Yes
Keyword Tracking
Yes
Landing Pages / Web Forms
No
URL Builder
No