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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

Gemius provides a range of solutions including JavaScript and non-JavaScript options, streaming player capabilities, as well as SDKs for both iOS and Android applications. In addition, they assist clients in acquiring data from unconventional platforms. Their advanced tracking technology enables seamless measurement across multiple websites or clusters of sites without the risk of visitor duplication. A significant challenge that internet research firms encounter is the deletion of cookies. However, Gemius has addressed this issue with its innovative browsing ID solution, which results in a reduced number of deleted visitor IDs and, consequently, more accurate data compared to traditional cookie-based methods. The Gemius framework aggregates data from various markets and leading online entities, ensuring that there are no restrictions on the data volume that a client can collect. Furthermore, the information gathered by Gemius clients is securely stored within a robust and reliable infrastructure. Clients also have the unique opportunity to access the raw data collected for the Prism service, enhancing their analytical capabilities. By leveraging this comprehensive data collection approach, Gemius empowers businesses to make informed decisions based on precise insights from diverse online environments.

Description

WebTrak™ enhances the capabilities of MarketWide™ by monitoring various aspects of website activity, such as visitor counts, pages viewed, geographical locations, device types, operating systems, browsers used, referral sources, and conversion rates. It systematically records website engagement at two distinct levels—by individual visitor and by specific page, allowing for a comprehensive overview of user sessions that may involve multiple pages accessed in sequence. This tool captures engagement data in real-time, integrating it directly into your marketing system, thus effectively merging both online and offline customer information. By doing so, WebTrak™ equips you with valuable insights that can inform more strategic decision-making. Additionally, to comply with GDPR regulations, it differentiates between legitimate visitors and those who remain anonymous, ensuring responsible data handling practices. This dual-level tracking not only enhances understanding of user behavior but also optimizes marketing efforts for better results.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

JavaScript Yes 
MarketWide No 
Microsoft Excel Yes 
SugarCRM No 

Integrations

JavaScript No 
MarketWide Yes 
Microsoft Excel No 
SugarCRM Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Gemius Prism

Country

Bulgaria

Website

prism.gemius.com/en/features/

Vendor Details

Company Name

DSI

Country

United States

Website

www.dsimarketingservices.com/webtrak/

Product Features

Product Features

Web Analytics

Campaign Management No 
Conversion Tracking No 
Form Analytics No 
Goal Tracking No 
Keyword Tracking No 
Multiple Site Management No 
Pageview Tracking No 
Referral Source Tracking No 
Site Search Tracking No 
Time on Site Tracking No 
User Interaction Tracking No 

Alternatives

Alternatives

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