Compare GWI vs. Predicti

Annually, we conduct surveys with over a million individuals worldwide, enabling businesses to swiftly grasp evolving consumer trends. Our user-friendly platform is tailored for busy teams, facilitating the extraction of essential information, customized analysis, and seamless sharing. Identify your ideal customer using more than 250,000 profiling metrics. Utilize question charts to gain insights into the thoughts, emotions, and actions of your audience. Aggregate data and visualizations to craft a compelling narrative for your team. Combine various data points for comprehensive analysis and deeper understanding. Access unparalleled insights into consumer behavior through survey results that capture the perspectives, interests, and actions of billions of individuals globally. We consistently pose the same survey questions across different regions, allowing for detailed insights into local markets while also providing a broader global perspective. Discover what consumers genuinely think about your brand and its competitors, gaining valuable insights into industry leaders and their market positions. This holistic approach ensures that businesses can navigate the complexities of consumer perception effectively.

Predicti serves as a comprehensive data and machine learning platform designed to empower businesses in anticipating customer preferences and significant life transitions through a cohesive, API-driven architecture that integrates everything from raw data collection to insightful life-event forecasts. The platform's Data product compiles data from over ten public registries, providing access to more than 2,500 enriched variables relevant to 5.8 million individuals, 3.2 million households, 2.2 million property records, and 328,000 businesses, thereby simplifying the process of customer profiling, identifying behavioral changes, and leveraging insights. Additionally, the Life Events module monitors crucial customer milestones, including property acquisitions, renovations, relocations, and business startups, enabling organizations to take proactive measures as significant life changes arise. Furthermore, the Advisor feature effectively pairs the appropriate customers with suitable products by automatically crafting tailored offers along with precise recommendations for upselling or cross-selling opportunities, ensuring a personalized experience for each user. This innovative platform not only enhances customer engagement but also drives business growth through data-driven decision-making.