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features
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Description

FunnelTap is a powerful tool designed for monitoring and predicting the performance of marketing and sales funnels. The platform enables users to devise various campaign scenarios and modify different factors to observe their effects on the funnel's success. For instance, if you invested $20,000 in Google Ads, resulting in 45 leads and 5 customers, you might wonder how an increase in cost-per-click (CPC) from $6 to $9 would alter those results. Additionally, consider the implications of ramping up your budget to $75,000 in the next quarter or increasing your average deal size. FunnelTap allows users to save these hypothetical situations for later analysis, making it easy to compare them against actual campaign outcomes. Tracking is essential for improvement, and with FunnelTap, you can effectively monitor your funnel's conversion rates and create forecasts based on varying parameters. By modeling elements like budget, conversion rates, CPC, and customer value, you can explore multiple scenarios. Furthermore, keeping all your essential metrics easily accessible will help you visualize both the most favorable and least favorable outcomes, empowering you to make more informed decisions for your marketing strategies.

Description

WizWhy analyzes how the values of one data field are influenced by the values of other fields in the dataset. The analysis hinges on a dependent variable chosen by the user, while the remaining fields act as independent variables or conditions. This dependent variable can be examined in two ways: as a Boolean value or as a continuous measurement. Users have the ability to refine their analysis by setting various parameters, including the minimum probability for rule formation, the least number of instances required for each rule, and the comparative costs associated with false negatives versus false positives. WizWhy identifies and presents a series of rules that connect the dependent variable with other fields, expressing these rules using if-then and if-and-only-if constructs. Based on the identified rules, WizWhy highlights significant patterns, reveals unexpected rules that may indicate interesting phenomena, and points out unusual cases within the dataset. Additionally, WizWhy is capable of making predictions for new instances by leveraging the established rules.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

No images available

Integrations

Google Ads Yes 

Integrations

Google Ads No 

Pricing Details

$39 per month
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

SaaSMQL

Country

United States

Website

www.saasmql.com/funneltap-funnel-planning-software

Vendor Details

Company Name

WizSoft

Founded

1983

Country

United States

Website

www.wizsoft.com/products/wizwhy/

Product Features

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Predictive Analytics

AI / Machine Learning No 
Benchmarking No 
Data Blending No 
Data Mining No 
Demand Forecasting Yes 
For Education No 
For Healthcare No 
Modeling & Simulation Yes 
Sentiment Analysis No 

Sales Forecasting

Competitor Analysis No 
Correlation Analysis No 
Dashboard No 
Dynamic Modeling Yes 
Exception Reporting No 
Graphical Data Presentation No 
Modeling & Simulation Yes 
Performance Metrics No 
Sales Trend Analysis No 
Statistical Analysis No 

Product Features

Data Analysis

Data Discovery No 
Data Visualization No 
High Volume Processing No 
Predictive Analytics No 
Regression Analysis No 
Sentiment Analysis No 
Statistical Modeling No 
Text Analytics No 

Data Mining

Data Extraction No 
Data Visualization No 
Fraud Detection No 
Linked Data Management No 
Machine Learning No 
Predictive Modeling No 
Semantic Search No 
Statistical Analysis No 
Text Mining No 

Predictive Analytics

AI / Machine Learning No 
Benchmarking No 
Data Blending No 
Data Mining No 
Demand Forecasting No 
For Education No 
For Healthcare No 
Modeling & Simulation No 
Sentiment Analysis No 

Qualitative Data Analysis

Annotations No 
Collaboration No 
Data Visualization No 
Media Analytics No 
Mixed Methods Research No 
Multi-Language No 
Qualitative Comparative Analysis No 
Quantitative Content Analysis No 
Sentiment Analysis No 
Statistical Analysis No 
Text Analytics No 
User Research Analysis No 

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