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Description
Fullstory is a platform for behavioral data that reveals the hidden story behind consumer behavior. Fullstory allows product, engineering and data teams to connect sentiments signals with other data sources in order to design the next best actions. Fullstory provides deeper and more immediate actionable insights than conventional web and product analyses that can only surface what is happening but not why. It is the only behavioral data platforms that provide the context needed to create in-the moment experiences that drive revenue.
Fullstory's behavioral analytics is ready for AI. It uses first-party data that has been automatically captured, indexed and semantically structured. No longer do enterprises waste hours and resources on data analysis.
Description
Enhance the effectiveness of your advertisements by actively engaging with your audience throughout the entire ad creation process. Identify the most compelling concept from your ideas and, through continuous testing, refine it into something indispensable for your audience. Gain a comprehensive understanding of how to elevate your brand through targeted digital campaigns. Leverage audience insights and behavioral analytics derived from ads explored within social media settings. Initiating this process is simple; our validated approaches provide you with anticipatory consumer feedback during the advertising and innovation development phases. Enjoy the benefits of immediate results, as we connect you with the audiences that matter and deliver actionable insights in real-time, with comprehensive outcomes available in just six hours. Utilize these findings effectively by comparing them with historical data and pertinent benchmarks, allowing you to implement significant enhancements to your advertising and innovative strategies. The journey to transforming your work begins with reliable insights, which you can acquire from the leading consumer insights platform available today, ensuring that you always stay ahead of the competition. By making data-driven decisions, you’ll foster a deeper connection with your audience.
API Access
Has API
Yes
API Access
Has API
No
Integrations
Blotout
Yes
Facebook
No
Gravity Data
Yes
Instagram
No
Integrate.io
Yes
Iterate
Yes
Ketch
Yes
MineOS
Yes
Mixpanel
Yes
Nekton.ai
Yes
Integrations
Blotout
No
Facebook
Yes
Gravity Data
No
Instagram
Yes
Integrate.io
No
Iterate
No
Ketch
No
MineOS
No
Mixpanel
No
Nekton.ai
No
Pricing Details
No price information available.
Free Trial
Yes
Free Version
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
Yes
iPad App
Yes
Android App
Yes
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
Fullstory
Founded
2012
Country
United States
Website
www.fullstory.com
Vendor Details
Company Name
Zappi
Founded
2013
Country
United Kingdom
Website
www.zappi.io
Product Features
Customer Data Platforms (CDP)
Behavioral Analytics
No
Campaign Management
No
Customer Profiles
No
Customer Segmentation
No
Data Integration
No
Data Matching
No
GDPR Compliance
No
Personalization
No
Predictive Modeling
No
Customer Experience
Action Management
No
Analytics
Yes
Customer Segmentation
Yes
Dashboard
Yes
Feedback Management
No
Knowledge Management
Yes
Multi-Channel Collection
Yes
Sentiment Analysis
Yes
Survey Management
No
Text Analysis
No
Trend Analysis
Yes
Customer Feedback
Alerts / Notifications
No
Behavior Analytics
Yes
Bug Reports
No
Community Feedback Tools
No
Live Chat
No
Negative Feedback Management
No
Net Promoter Score (NPS)
No
Screenshot / Screen Capture
No
Surveys
No
User Testing Tools
No
Video Feedback
No
Visual Feedback Tools
No
Voice of the Customer (VoC)
No
Website Feedback
No
Customer Journey Mapping Tools
Action Management
No
Attribution Modeling
No
Behavioral Analytics
No
Collaboration
No
Customer Profiles
No
Data Import / Export
No
Predictive Analytics
No
Surveys & Feedback
No
Templates
No
Heatmap
Behavioral Mapping
Yes
Dashboard
No
Dynamic Maps
Yes
Element Analytics
Yes
Embeddable Maps
No
For Sales
No
For Science
No
Radial Mapping
No
Territorial Mapping
No
Website Analytics
Yes
Insight Engines
AI / Machine Learning
No
Augmented Analytics
No
Data Aggregation
No
Data Classification
No
Data Extraction
No
Data Source Connectors
No
Full Text Search
No
Intent Recognition
No
Multiple Data Sources
No
Search / Filter
No
Sentiment Analysis
No
Mobile App Analytics
A/B Testing
No
Channel Attribution
No
Cohort Analysis
No
Funnel Analysis
No
In-App Events Tracking
No
Push Notifications
No
Retention Tracking
No
Revenue Tracking
No
Uninstall Tracking
No
Product Analytics
Attribution
No
Automatic Data Capture
No
Churn Reporting
No
Customer Feedback Collection
No
Customer Guidance
No
Customer Journey Analytics
No
Data Export
No
Data History Retention
No
Data Labeling
No
Product Engagement Scoring
No
Real-Time Data Analysis
No
Touchpoint Analytics
No
User Segmentation
No
Session Replay
Eye Tracking
No
Form Analytics
Yes
Heatmaps
Yes
Mouse Tracking
Yes
Optimization Tools
Yes
Session Recording
Yes
Surveys
Yes
User Experience Analysis
Yes
User Feedback
Yes
Visitor Segmentation
Yes
UX
Animation
No
For Mobile
Yes
For Websites
Yes
Heatmaps
Yes
Prototyping
No
Screen Activity Recording
Yes
Unmoderated Testing
No
Usability Testing
Yes
User Journeys
Yes
User Research
No
Web Analytics
Campaign Management
No
Conversion Tracking
Yes
Form Analytics
Yes
Goal Tracking
No
Keyword Tracking
Yes
Multiple Site Management
Yes
Pageview Tracking
Yes
Referral Source Tracking
Yes
Site Search Tracking
Yes
Time on Site Tracking
Yes
User Interaction Tracking
Yes
Website Optimization Tools
Competitor Analysis
No
Content Management
No
Keyword Research Tools
Yes
Link Management
Yes
Performance Metrics
Yes
Problem Area Alerts
Yes
Product Features
AB Testing
Audience Targeting
No
Campaign Segmentation
No
Funnel Analysis
No
Heatmaps
No
Landing Pages / Web Forms
No
Multivariate Testing
No
Split Testing
No
Statistical Relevance Analysis
No
Surveys
No
Test Scheduling
No
Visual Editor
No
Heatmap
Behavioral Mapping
No
Dashboard
No
Dynamic Maps
No
Element Analytics
No
Embeddable Maps
No
For Sales
No
For Science
No
Radial Mapping
No
Territorial Mapping
No
Website Analytics
No
Idea Management
Activity Dashboard
No
Brainstorming
No
Collaboration
No
Creator Tracking
No
Idea Ranking
No
Project Tracking
No
Status Tracking
No
Innovation
Collaboration
No
Discussion Threads
No
Engagement Monitoring
No
Evaluation Workflow
No
Feedback Management
No
Gamification
No
Idea Ranking
No
Ideation / Crowdsourcing
No
Open Innovation
No
Polls / Voting
No
Trend Tracking
No
Market Research
Benchmarking
No
Compensation Management
No
Data Management
No
Email / Online
No
Face-to-Face
No
Panel Management
No
Paper-Based
No
Phone-Based
No
Sample Management
No
Statistical Analysis
No
Survey Management
No
Pricing Optimization
Channel Analysis
No
Competing Product Analysis
No
Forecasting
No
Market Analysis
No
Multi-Store Management
No
Price List Management
No
Price Optimization Automation
No
Pricing Analytics
No
Profitability Analysis
No
Scenario Planning
No
Storyboard
Artwork Library
No
Audio Recording
No
Collaboration Tools
No
Drawing Tools
No
Graphic / Video Editing
No
Image Import
No
Project Management
No
Script Import
No
