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Description

Response Management automates the tracking of lead advancement through the sales funnel and correlates lead interactions with revenue generation. It provides precise and detailed metrics for both sales and marketing funnels. With Campaign Attribution, you can assess how effective each campaign is and understand its influence on revenue and the sales pipeline. This allows for informed marketing optimizations. The Matchmaker feature intelligently connects leads to accounts within your CRM using advanced, customizable matching technology. This enables both sales and marketing teams to interact with accounts in a more strategic manner. Built upon Response Management, it measures the journey of digital marketing from the initial anonymous engagement to the final closed sale by linking unknown digital interactions to identifiable leads in your CRM. Many B2B sales and marketing experts leverage our solutions to enhance their performance analytics significantly. In doing so, they unlock the potential for more targeted strategies and improved overall results.

Description

Monitor, evaluate, and enhance your digital marketing efforts effectively. Over 7,000 marketers have chosen Improvely to track their outcomes and uncover fraudulent activities. This platform pinpoints the origin of every registration and purchase, whether from a promotional initiative or other avenues. With robust monitoring systems, it scrutinizes each click for any signs of potential fraud. You can receive immediate alerts about possible click fraud, enabling you to safeguard your advertising expenditures. Improvely provides detailed profiles for each visitor, allowing you to understand the genuine individuals engaging with your site. By identifying your most valuable customers, you can target similar audiences more effectively. Whether you are working solo, collaborating with a team, or managing clients, Improvely offers features like team logins, personalized client reports, and various export tools tailored to your organization's needs. Furthermore, the platform illustrates user journeys toward conversion and highlights where potential sales are lost, while funnel reports detail user movement through various steps on your website to enhance overall performance. This comprehensive approach ensures you are equipped to make data-driven marketing decisions that can significantly improve your return on investment.

API Access

Has API No 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

AdRoll No 
Bing No 
Facebook Ads No 
Google No 
Google AdMob No 
HubSpot CRM Yes 
HubSpot Customer Platform Yes 
Meta Ads No 
Microsoft Dynamics 365 Yes 
Microsoft Excel No 
Salesforce Yes 
Taboola No 
X (Twitter) No 
Zoho CRM Yes 

Integrations

AdRoll Yes 
Bing Yes 
Facebook Ads Yes 
Google Yes 
Google AdMob Yes 
HubSpot CRM No 
HubSpot Customer Platform No 
Meta Ads Yes 
Microsoft Dynamics 365 No 
Microsoft Excel Yes 
Salesforce No 
Taboola Yes 
X (Twitter) Yes 
Zoho CRM No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

$29 per month
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Full Circle Insights

Founded

2014

Country

United States

Website

fullcircleinsights.com

Vendor Details

Company Name

Awio Web Services

Country

United States

Website

www.improvely.com

Product Features

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Marketing Attribution

Attribution Modeling No 
Audience Segmentation No 
Conversion Tracking No 
Cross-Channel Attribution No 
Customer Journey Mapping No 
Multi-Touch Attribution No 
Predictive Analytics No 
ROI Tracking No 

Product Features

Click Fraud

Account Alerts No 
Activity Monitoring Yes 
IP Address Monitoring Yes 
IP Blocking Yes 
Keyword Tracking No 
Refund Management Yes 
Risk Assessment No 
Time on Site Tracking Yes 

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