Compare Freshsuccess vs. NGDATA Intelligent Engagement Platform in 2025

Freshsuccess

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Description

Freshsuccess is an innovative customer success platform designed to empower software and subscription businesses to reduce churn, enhance expansion efforts, and cultivate stronger customer relationships. It provides enhanced visibility into customer accounts, allowing for quick assessments of account health, support inquiries, billing records, communications, and user engagement metrics. By identifying potential risks and opportunities, businesses can take proactive measures to mitigate customer churn while also uncovering potential advocates or avenues for growth. The platform standardizes workflows, streamlines task automation, and establishes best practices for Customer Success teams, ensuring efficiency and consistency. Key performance indicators such as churn rates, expansion metrics, product adoption statistics, and overall customer health are easily accessible. Trusted by leading B2B software and subscription companies, Freshsuccess utilizes customer health scores to reflect the characteristics and behaviors of satisfied customers. This data-driven approach allows Customer Success professionals to identify risks and opportunities without relying solely on instinct, ultimately leading to better decision-making and enhanced customer satisfaction.

Description

NGDATA allows you to better engage customers. Our Intelligent Engagement Platform (IEP), which creates sophisticated multi-attribute customer profiles (Customer DNATM), and drives truly personalized customer experiences via real-time interaction management. NGDATA offers capabilities beyond a standard Customer Data Platform, such as in-built analytics and AI-powered capabilities and decision-making formulas. This helps clients increase their commercial success by developing a deeper understanding and increasing customer lifetime value, reducing churn and lowering the cost per conversion. The platform's intuitive interface makes it easy to use by business users, while IT and analytics maintain oversight and control. Founded in 2012 by NGDATA, NGDATA now has offices in the USA and UK, Europe, Asia-Pacific and its headquarters in Ghent in Belgium.