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Average Ratings 0 Ratings

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ease
features
design
support

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Write a Review

Description

Fresho is a market-leading order management platform built to help food distributors operate efficiently and deliver better customer service. It brings every part of the order journey into one place, reducing manual work, improving accuracy, and giving teams more time to focus on growth. OrderPilot is our AI-powered order entry system that auto-converts emails, texts, voicemails and PDFs into structured sales orders. By removing the need for manual data entry, it saves up to 6 hours per 200 orders, improves accuracy, and allows your team to scale without adding headcount. Operations gives your team complete visibility across picking, packing, dispatch, inventory, pricing, margins and delivery. With real-time insights, automated invoicing and reporting, and streamlined workflows, you can make faster decisions, reduce errors, and keep your business running smoothly. eCommerce lets your customers order online anytime, from any device. With live pricing, product availability, and a simple ordering experience, it reduces errors, prevents overstocks, and strengthens customer relationships. Use all three products together as a fully integrated, end-to-end order management system, or seamlessly connect Fresho into your existing ERP. Built by people with over 20 years’ wholesale experience, it’s designed for real users—not just tech specialists. We protect your supplier-customer relationships through our closed marketplace model, ensuring you stay in control of your network. With 24/7 local phone support, in-person implementation, and comprehensive online resources, you’re supported every step of the way. Over 65,000 hospitality venues already place their orders via Fresho.

Description

Otto serves as an AI phone assistant tailored for the hospitality industry, designed to efficiently handle every incoming call, take food orders, manage reservations, and respond to customer inquiries, thereby allowing staff to concentrate on their guests within the establishment. More than just a basic answering service, Otto functions as an always-available digital team member that engages in natural phone conversations, accurately captures comprehensive orders, books tables, addresses frequently asked questions, and escalates more complex issues as necessary. This innovative assistant seamlessly integrates with a venue’s existing phone line and connects with CRM systems, ordering processes, and kitchen workflows, transforming each interaction into a standard operational activity rather than an additional manual chore. Furthermore, Otto can be customized to reflect the unique brand voice of each venue, ensuring that restaurants, cafés, bars, and takeaway establishments deliver a consistent and high-quality customer experience while leveraging the capabilities of AI technology. By incorporating Otto, venues not only enhance efficiency but also foster a stronger connection with their patrons.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

MYOB Yes 
QuickBooks Desktop Premier Yes 
QuickBooks Desktop Pro Yes 
Sage 200 Yes 
Sage 50 Yes 
Xero Yes 

Integrations

MYOB No 
QuickBooks Desktop Premier No 
QuickBooks Desktop Pro No 
Sage 200 No 
Sage 50 No 
Xero No 

Pricing Details

$299 per month (USD)
You pay a one-off set up fee, and a recurring monthly subscription based on average order volume and the solutions you need.
Free Trial No 
Free Version No 

Pricing Details

$99 per month
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Fresho

Founded

2015

Country

Australia, New Zealand, United Kingdom, United States

Website

www.fresho.com

Vendor Details

Company Name

Otto

Founded

2025

Country

Australia

Website

callotto.ai/

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