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Average Ratings 0 Ratings

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features
design
support

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Write a Review

Description

Beeswax serves as a top-tier buying platform that features a cohesive user interface and streamlined workflows, along with exclusive access to data and a carefully selected omnichannel inventory. Founded on the ideals of transparency, customization, and user empowerment, Beeswax allows you to harness and implement premium programmatic solutions effectively. The platform’s log-level detail equips users to fully leverage their programmatic insights. You can control your bidding strategy to balance cost-effectiveness and campaign timing effectively. Additionally, you can utilize the standard algorithms typically found in traditional demand-side platforms (DSPs). The interface provides bid modifiers that allow for quick and efficient adjustments using a single variable. Furthermore, you can implement bid models designed for multivariate optimization, often derived from insights gathered from log-level data. There are various techniques available to optimize towards specific key performance indicators (KPIs) that are tailored to your campaign's unique requirements. By steering clear of the opaque "black box" model, Beeswax facilitates transparent optimization based on real-time campaign performance, allowing you to fine-tune your campaigns and reporting strategies to better meet your objectives and enhance overall success. This level of customization ensures that every aspect of your advertising efforts is aligned with your desired outcomes.

Description

ad:personam, a self-serve DSP, is built on the Xandr Microsoft DSP API and offers a solution for programmatic marketing to small businesses, startups, or agencies. It breaks down financial barriers by allowing everyone to access programmatic advertising. The platform offers a variety of programmatic purchasing solutions, such as Contextual Targeting and Audience Target Groups. It also offers Connected TV, Video & Audio Campaigns, Retargeting, and Video & Audio Campaigns. The platform supports a variety of creative ad formats, including GIF, JPEG and PNG files, HTML5, audio and video files. Integrating with Google Looker allows for real-time dashboards and reporting. The Smart Templates feature ensures swift campaign setup, while built-in fraud detection and site whitelisting/blocklisting tools ensure authentic ad interactions. Ad:personam also offers access to global data and inventory providers, including video, audio and CTVs. This opens the door to premium audiences and sites.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Xandr Yes 
33Across Lexicon Yes 
Adjust Yes 
AppLovin Yes 
ChatGPT No 
Dailymotion Yes 
Google Ad Manager Yes 
Google Cloud BigQuery No 
Kochava Yes 
LiveRamp Yes 
Oracle Cloud Infrastructure Yes 
PubMatic Yes 
RhythmOne Yes 
Scibids Yes 
Telaria Yes 
TransUnion Collections Management Yes 
Unity Yes 
ironSource Yes 

Integrations

Xandr Yes 
33Across Lexicon No 
Adjust No 
AppLovin No 
ChatGPT Yes 
Dailymotion No 
Google Ad Manager No 
Google Cloud BigQuery Yes 
Kochava No 
LiveRamp No 
Oracle Cloud Infrastructure No 
PubMatic No 
RhythmOne No 
Scibids No 
Telaria No 
TransUnion Collections Management No 
Unity No 
ironSource No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

€149/month
Try ad:personam's Self Serve Programmatic Advertising DSP for free and gain access to a range of features. With no expiration date on our free plan, take the time to explore and get comfortable with our platform. When you're ready to launch your campaigns, simply upgrade to one of our plans to go live with your advertising. No minimum Self Serve DSP
Free Trial Yes 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) No 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

FreeWheel

Country

Netherlands

Website

www.freewheel.com/beeswax

Vendor Details

Company Name

ad:personam

Founded

2021

Country

Germany

Website

www.adpersonam.io

Product Features

Alternatives

Alternatives